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India's Future Group's Brand Factory to go online in Feb

05
Dec '18
India
India’s Future Group’s fashion discount retail chain Brand Factory will go online in February, according to chief executive officer Kishore Biyani. This would be one of its major online e-commerce projects after its online furniture store FabFurnish was shut down. The group claims to be one of the pioneers in online sales in India with futurebazar.com.

The company's efforts on FabFurnish and tablet-driven sales did not succeed and it lost a lot of money on those projects, a news agency quoted Biyani as saying.

But the money lost on those ventures also taught a lot, Biyani added. (DS)

Fibre2Fashion News Desk – India


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