The expansion will create a centralized, multi-product engine for wholesale and retail distribution, supporting Nike’s long-term business growth in North America.
“We continue to invest in the potential of our business to generate long-term sustainable, profitable growth as we stay laser focus on creating the best product, building close connections with consumers and bringing excitement to the marketplace with compelling retail experiences ” said Elliott Hill, Vice President and General Manager of Nike North America. “The Northridge investment is a commitment that will help enable Nike’s future growth and bring new opportunities into Memphis.”
The multi-product engine allows Nike to invest in systems capabilities for future capacity and build a more responsive supply chain that will enable future growth. The new facility is expected to come online in 2014.
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