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PacSun unveils Kendall & Kylie fashion line

08 Feb '13
2 min read

Pacific Sunwear of California, Inc. launched "Kendall & Kylie," a new fashion line designed and inspired by fashion darlings Kendall and Kylie Jenner. Available exclusively at PacSun, the premier collection features an assortment of on-trend young women's pieces that reflect the optimism, creativity and diversity of PacSun's California heritage.

"With their inherent sense of style and California roots, Kendall and Kylie Jenner have designed a collection that we are proud to offer exclusively at PacSun," said Gary Schoenfeld, CEO of PacSun. "Joining an aspirational portfolio of authentic men's and women's brands, their line will further diversify and enhance our women's offering with an assortment of looks that are a testament to Kendall and Kylie's creativity."  

The debut spring collection of "Kendall & Kylie" reflects the fun, young and casual-yet-chic vibe of the Jenner sisters and features chambray button downs, chiffon tops, high-waisted shorts, denim, graphic tees, dresses, jackets, bandeaus and scarves.

"Designing an exclusive line for PacSun has been a dream come true for my sister and me," said Kylie Jenner. "From concept to design, we really enjoyed the process of creating a fashion line that reflects our personal style! We're so proud of the collection and excited to finally share it with our fans," added Kendall Jenner.

"Kendall & Kylie," exclusively at PacSun, is the result of collaboration with Majestic Inc., which currently manages such licenses as the House of Harlow 1960 line by Nicole Richie. Majestic's Jenner agreement constitutes a new foray into fashion for young women.

About Pacific Sunwear of California, Inc.

Pacific Sunwear of California, Inc. and its subsidiaries is a leading specialty retailer rooted in the action sports, fashion and music influences of the California lifestyle. The Company sells a combination of branded and proprietary casual apparel, accessories and footwear designed to appeal to teens and young adults. 

PacSun

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