Home / Knowledge / News / Apparel/Garments / Amazon India forays into fashion with women's ethnic wear
Amazon India forays into fashion with women's ethnic wear
26
Apr '14
Amazon.in announced its first move into Apparels with the launch of ethnic and Indo-western wear for women. With over 12,000 contemporary & traditional styles from over 90 apparel brands offered by private labels and national & regional retailers, there’s a lot in store for the quintessential Indian women of today.
 
It also announced the launch of a dedicated Sunglasses store with the largest selection of more than 2800 styles catering to men, women and kids, across all ages, occasions and price ranges.
 
With a vast selection of Fashion Jewellery, Watches, Beauty products, Handbags, Clutches, Shoes and now Ethnic Wear and Sunglasses, Amazon.in offers a compelling fashion & lifestyle shopping destination for women.
 
“With the launch of women’s ethnic apparel and sunglasses, we now offer our women customers, the season’s hottest fashion picks on their fingertips. With our vast selection of fashion products’ line, trend insights, customized product recommendations in addition to our quick & fast delivery services and easy returns policy, women now have enough reasons to shop till they drop on Amazon.in,” says Vikas Purohit, Category Leader- Fashion, Amazon India.
 
The Ethnic Store at Amazon.in
The Ethnic Store at Amazon.in brings together ethnic and contemporary Indian weaves in sarees, salwar suits, kurtas and more. The Vintage Glam collection brings together sarees in zari, net, velvet & shimmer; The Art from the Loom collection presents back-to-the-root handloom sarees created by Indian weavers; Summer Brights is an ensemble of kurtas in summery hues that redefines the boho chic style; and the Nine inch border collection curates anarkalis with contrasting borders, broader than ever which is in great demand this season. These trend call-outs have been put together by designer Narendra Kumar, also the Creative Head - Fashion at Amazon India.
 

Amazon.in


Interviews View All

Shiladitya K Joshi, Truetzschler India Private Limited

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Viral Desai, Zenitex Mill Pvt Ltd

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Top executives, Fabric manufacturers

Top executives
Fabric manufacturers

Domestic manufacturers would get an edge over imported products

Manoj Sorathiya,

Manoj Sorathiya

Surat-based Sunrise Imports & Exports Co is a manufacturer and...

Karan Behal,

Karan Behal

Karan Behal, founder and chief executive of top-selling brand...

Priyanka Salot,

Priyanka Salot

The Sleep Company was established to upgrade the sleep quality of every...

Mr Hartmann Huth, Trevira GmbH

Mr Hartmann Huth
Trevira GmbH

Trevira GmbH is an innovative European manufacturer of high-value branded...

Madison Maxey, Loomia

Madison Maxey
Loomia

Loomia designs and manufactures soft circuit systems that can be produced...

Kevin Nelson, TissueGen

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Amiben Shroff, Shrujan

Amiben Shroff
Shrujan

From its modest beginning in the late 1960s, Shrujan has grown into a...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Sonam & Paras Modi, SVA

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


November 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Follow us on instagram

Follow

Follow Fibre2Fashion On


Advanced Search