TRUNK LTD, well-known for creating authentic luxury goods which capture “A Moment In Time,” has become the exclusive lifestyle apparel partner of the VH1 Save The Music Foundation, a non-profit organization dedicated to improving the quality of education in America's public schools by restoring music programs and raising awareness about the importance of music participation for today's youth.
As part of the partnership, a portion of the proceeds from the TRUNK LTD website from December 1, 2005 through November 30, 2006 will be donated to the highly-regarded Foundation. TRUNK LTD will also provide product to artists and house an on-site sales booth at the upcoming “VH1 Big in 05” event (to be broadcast December 4th at 8pm EST on VH1), as well as dress the hosts of upcoming programs on the network.
“ TRUNK LTD is honored to partner with the VH1 Save The Music Foundation to connect consumers with the soul of their favorite entertainment moments and one of the music industry's great charities,” said Brad Beckerman, CEO and Creative Director, TRUNK LTD. “We're inspired to work with an organization that shares our philosophy that music is timeless, inspirational and a universal language which speaks to people of all ages and cultures. TRUNK LTD products capture the true essence of rock and roll, and we look forward to helping the VH1 Save The Music Foundation support communities across the country to get music back in schools.”
“The VH1 Save the Music Foundation is excited to partner with TRUNK LTD on a special sale of their limited edition classic rock shirts,” said Paul Cothran, Executive Director, VH1 Save The Music Foundation. “The TRUNK LTD family truly understands and shares our passion for supporting music education programs throughout the country. TRUNK LTD's authentic products share a complimentary vision to the VH1 Save The Music Foundation, and our common interests make the partnership a natural fit. We're very pleased to have this leading luxury brand as our exclusive lifestyle apparel sponsor, and help represent the important role that music plays in children's lives.”
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