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Hongdou Garment - from 14mn rag to 100mn riches

18
Dec '06
From US $14 million to $100 million, this group of figures represents the leaps and bounds in foreign trade volume of Hongdou Group in the five years after China's accession to WTO.

Besides, Hongdou garment has also learned how to calmly deal with textile trade frictions in the past five years. This national garment brand has gradually entered the international market.

In front of the challenges and opportunities by the accession of WTO, the biggest gain for the Group is the completion of transforming from products manufacturing to independent innovation.

As a relatively wide-ranged enterprise, the Group sales totaled nearly 30 billion yuan in 2001, and reached 11.7 billion yuan in 2005. It is expected to reach 14.5 billion yuan in 2006. In the past five years, Hongdou garment sales have increased by nearly four times.

The Group will base on independent innovation, create national brands in the future, so to bring China's clothing culture truly into international market.

Fibre2fashion, News Desk - China


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