Interviews
TwattyGirl debuts her colorful t-shirt line
20 Jul '05
3 min read
Marlowe is the quintessential TwattyGirl and shows this in her battle with the Trademark Trial and Appeal Board to register the trademark. Earlier this year, she won a highly publicized case in trademark law when the TTAB reversed their examining attorney's ruling refusing to register the TwattyGirl trademark, finding it "not immoral or scandalous" (February 8, 2005, Serial No. 76138675).
Marlowe argued that "twatty" has a completely different meaning than the offensive slang sometimes associated with a similar word and supported her argument citing several non-vulgar uses - (acronyms for "The War Against Terror," "The War Against Tobacco," "Texas Women Anglers Tournament"). The TTAB found most convincing her example from a British dictionary defining "twatty" as daft or silly and thus reaffirming that a substantial composite of the general public did not find "twatty" scandalous or immoral. In the end, Marlowe prevailed and TwattyGirl is now free to inspire women by spreading her Twattyisms around the world.
US based online fashion retailer TwattyGirl sells apparel and accessories through specialty boutiques across the US. Marlowe is in talks with licensees to develop a denim line, sunglasses and cosmetics and is looking to develop a complete lifestyle brand.
Marlowe argued that "twatty" has a completely different meaning than the offensive slang sometimes associated with a similar word and supported her argument citing several non-vulgar uses - (acronyms for "The War Against Terror," "The War Against Tobacco," "Texas Women Anglers Tournament"). The TTAB found most convincing her example from a British dictionary defining "twatty" as daft or silly and thus reaffirming that a substantial composite of the general public did not find "twatty" scandalous or immoral. In the end, Marlowe prevailed and TwattyGirl is now free to inspire women by spreading her Twattyisms around the world.
US based online fashion retailer TwattyGirl sells apparel and accessories through specialty boutiques across the US. Marlowe is in talks with licensees to develop a denim line, sunglasses and cosmetics and is looking to develop a complete lifestyle brand.
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