Home / Knowledge / News / Apparel/Garments / CafePress launches Meter to Track candidate product sales

CafePress launches Meter to Track candidate product sales

06
Mar '08
In January CafePress launched the CafePress Meter with the prediction that real world events and the sales of user-generated election themed products would combine to reveal trends in Candidate popularity.

The CafePress Meter is a fresh twist on the polls; sales trends for "A Woman's Place is in the White House" baseball jerseys, "Barack My World" hoodies and the like provide a fascinating view into the nation's shifting passions about the candidates, and may point to the next resident of 1600 Pennsylvania Ave. Check out the CafePress Meter.

"Products sold on CafePress are 100 percent user-designed, and our users are expressing their political individuality with clever, quirky and sometimes racy product designs," explains CafePress CEO Fred Durham.

"Merchandise sales are in many ways the best poll. People pay to vote so they really mean it and these are the people that are promoting their positions, influencing their friends and families. This is the best leading indicator."

In mid-January, sales of Obama-related products surpassed sales of Clinton-related products for the first time -- corresponding directly with his increased popularity and wins during the primary cycle.

Since that time, sales of Obama-related products have skyrocketed to account for nearly 70 percent of all candidate-related sales. And, while Clinton has dropped to only 16 percent, her latest successes do see her on the rise.

Sales of John McCain-related products account for less than five percent of total candidate-related sales ... but there were periods in which the sales of both Mike Huckabee- and Ron Paul-related products were red hot.


Must ReadView All

UK Prime Minister Boris Johnson (Right) in virtual conversation with New Zealand PM Jacinda Ardern Pic: GOV.UK

Textiles | On 21st Oct 2021

UK, New Zealand agree to comprehensive trade agreement

The UK and New Zealand have agreed to a comprehensive trade agreement ...

Pic: Shutterstock

Textiles | On 21st Oct 2021

China's FDI inflow up by 19.6% in first 9 months of 2021

Foreign direct investment (FDI) into the Chinese mainland, in actual...

Pic: Shutterstock

Textiles | On 21st Oct 2021

India’s cotton consumption to rise in market year 2021-22

The highly competitive prices of Indian cotton fibres in the global...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Marry craft and utility

Textile Industry, Head honchos

Textile Industry
Head honchos

Multi-functional garments will be next big thing

Textile Industry, Head honchos

Textile Industry
Head honchos

The pandemic has reinstated need for organised retail spaces in Tier II...

Rishav Bajoria & Subham Sengupta,

Rishav Bajoria & Subham Sengupta

Launched in October 2020, the Gumti app could not have come at a more...

Aashumi Mahajan,

Aashumi Mahajan

The Luxe Maison is a premiere haute couture e-boutique established after...

Dhirubhai & Arvind Shah,

Dhirubhai & Arvind Shah

It supplies synthetic fabrics to top international brands like M&S,...

Shujaul Rehman, Garware Technical Fibres

Shujaul Rehman
Garware Technical Fibres

Garware Technical Fibres Ltd (formerly Garware-Wall Ropes Ltd) is a...

Sameer Sonkusale & Rachel Owyeung, Tufts University

Sameer Sonkusale & Rachel Owyeung
Tufts University

A team at the Tufts University in Massachusetts was recently in news for...

Brad Holschuh, Wearable Technology Lab, University of Minnesota

Brad Holschuh
Wearable Technology Lab, University of Minnesota

A new study led by researchers at the University of Minnesota's Design of...

Reynu Taandon, Label Reynu Taandon + Nikhita

Reynu Taandon
Label Reynu Taandon + Nikhita

Renowned womenswear designer <b>Reynu Taandon </b>has been serving the...

Megha Kumari & Jigar Mali, Label Megha & Jigar

Megha Kumari & Jigar Mali
Label Megha & Jigar

New Delhi based label Megha &amp; Jigar blends India's unique handcrafts...

Seema Gujral, Label Seema Gujral

Seema Gujral
Label Seema Gujral

<b>Seema Gujral</b>'s designs for her eponymous label revolve around...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search