>>
Home / Knowledge / News / Apparel/Garments / Lifestyle brand Cherokee to be exclusively available at Megamart

Lifestyle brand Cherokee to be exclusively available at Megamart

25
Sep '08
Arvind Limited, India's largest integrated textile manufacturer and a leading branded apparel & retailer, operating across the entire value chain from design to fabric to brands has launched the world's largest family lifestyle brand Cherokee in India.

Brands that Cherokee Inc owns and represents generate over $4 billion in annual retail sales worldwide. The company's principal focus is global 'retail direct' licensing.

The Company has partnered with several of the best known retailers in the world including Target Stores, Tesco Plc, TJX Companies, Zellers (Hudson Bay Company) and Pick'n Pay among others in providing consumers with well understood brands, making them available on an exclusive basis with these retailers.

“We are very excited to have the opportunity to license the Cherokee brand for India. Cherokee is one of the fastest growing family brands worldwide and with our experience of working with international brands and knowledge of the Indian retail environment; we are confident that Cherokee will soon be one of the largest family lifestyle brands across India.

Cherokee will be exclusively available at Megamart, Megamart is known for offering consumers big brands and big savings. Cherokee is a perfect fit in our portfolio of brands and strengths our consumer offer manifold,” said Mr. J Suresh, CEO-Brands & Retail Arvind Ltd.

According to Larry Sass, Executive Vice President & Managing Director Business Development, Cherokee Inc, “India is one of the fastest growing economies around the world. This provides Cherokee with tremendous growth potential.

This relationship with Arvind & Megamart is a huge step towards our 'World Branding' objective. Arvind's track record and experience in building brands is tremendous and we are happy to partner with them”.

“There is no better partner who understands both branding and retail as Arvind Ltd. Arvind, was the first company to bring leading international clothing brands to India and their brand list and retail experience and expansion plans is impressive.

Their Megamart Outlet Centres, their Megamart stores and their retail experience provides us the right model for success,” said Mark Nawrocki, Executive Vice President & Managing Director Brand Development, Cherokee Inc.

ARVIND LTD


Must ReadView All

Pic: Shutterstock

Textiles | On 24th May 2022

US textile & apparel exports up 13% in January-March 2022

The exports of textiles and apparel from the United States were up by ...

Pic: Shutterstock

Apparel/Garments | On 24th May 2022

As German economy foresees a shrink, Bangladesh's exports may reduce

As the German economy is at the risk of shrinking by 2 per cent this...

Pic: Shutterstock

Textiles | On 24th May 2022

China to initiate steps to keep major economic indicators stable

China will adopt a slew of strong and targeted measures to stabilise...

Interviews View All

Vandana Narang, National Institute of Fashion Technology

Vandana Narang
National Institute of Fashion Technology

Campus placements are low due to lockdowns

Water stewardship, Stakeholders

Water stewardship
Stakeholders

Water use efficiency remains relatively unexplored

Textile Industry, Head honchos

Textile Industry
Head honchos

Luxury is not just about high prices but ability to create desire

Dhiraj Shah,

Dhiraj Shah

The Synthetic & Rayon Textiles Export Promotion Council (SRTEPC), set...

Klaus Bergmann,

Klaus Bergmann

German company Erbatech GmbH develops, designs and manufactures high end...

Nishant Poddar,

Nishant Poddar

Since 2015, Universal Sportsbiz Pvt. Ltd. (USPL) has been shaking up the...

Silverio Baranzano, Fitesa

Silverio Baranzano
Fitesa

Fitesa is a leader in the nonwoven fabrics industry, specialising in...

Sven Ghyselinck, Devan Chemical

Sven Ghyselinck
Devan Chemical

Headquartered in Belgium and with offices in the United Kingdom, Portugal...

Dr. Sean Blamires, Evolution and Ecology Research Centre

Dr. Sean Blamires
Evolution and Ecology Research Centre

Using spider silk for clothing may not seem to be an attractive...

Manish Malhotra, Label Manish Malhotra

Manish Malhotra
Label Manish Malhotra

A multitalented designer and founder of an eponymous label, Manish...

Gavin Miguel, Label Gavin Miguel

Gavin Miguel
Label Gavin Miguel

Acclaimed fashion designer <b>Gavin Migue</b>l is known for his couture...

Kamal Khushlani, Mufti

Kamal Khushlani
Mufti

Based out of Mumbai, Mufti is a men’s clothing fashion brand. In an...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments

ESTEEMED CLIENTS

T.T. Limited
Aquarelle Clothing Limited
John Varvatos
Restoque S.A.
EPCH
Jindal Worldwide Limited
Aramark Uniform ;& Career Apparel, LLC
LC Waikiki
Page Industries Limited (Bangalore)
Alison Hayes Romania
Mesdan SPA
Lululemon Athletica Inc
FULGAR SpA
The LYCRA Company Singapore  Pte. Ltd
Brandix Lanka Limited
Sportswear Company Spa
NV Michel Van de Wiele
GHCL LIMITED
Gap International Sourcing Limited
Thermore (Far East) Ltd.
Gokaldas Exports Limited
Rieter India Private Limited
Groz-Beckert KG
NITI Aayog
BIANCA
China World International Exhibition Company Limited
Asos
Applied DNA Sciences Inc
CGS Inc.
J ;& P Coats
Dow Silicones Corporation
International Textile Manufacturers Federation
Recron Polyester from Reliance Industries Limited
Hirdaramani International Export Private Limited
Italian Trade Commission
Permoda(Koaj/Armi/Pronto/Bkul)
BTC Textiles LLC
FESPA (Reigate)
Etam Group Strategy Hong Kong Limited
Decathlon
The LYCRA Company Singapore  Pte. Ltd
Tchibo GmbH
ZAITEX spa
C;&A Sourcing International Ltd
Zünd Systemtechnik AG
Palexpo SA
Mayer & Cie. GmbH & Co. KG
Aleph Srl
Newtech Textile Technology Development (Shanghai) Company Limited
Brückner Trockentechnik GmbH & Co. KG
Rayonese Textile Inc., Division de Culp Inc.
Lisa S.P.A.
H;&M Hennes ;& Mauritz (Far East) Ltd
Gatsby Africa
Inter Expo Center Ltd.
Flainox S.r.l.
Deckers Outdoor (Guangzhou) Consultant Co., LTD.
Arvind Limited
Marzoli Machines Textile s.r.l.
Coats Digital Limited
Nihalani Events Management
Itema Weaving (India) Private Limited
Lifestyle
TEXVALLEY MARKET LIMITED
BIRLA CENTURY A DIVISION OF CENTURY TEXTILES AND INDUSTRIES
Karl Mayer Textilmaschinenfabrik GmbH
International Sourcing Expo Australia
Equinox Impex India
Chori Company Limited
Kern – Liebers Textile
Thai Trade Center
Zydex Industries
Landmark Group
TESCO INTERNATIONAL SOURCING LIMITED
IDH – The Sustainable Trade Initiative
SYNERGIES HONG KONG LIMITED
Tuyap Tum Fuarcilik Yapim A.S.
Alix Partners
Huntsman (Singapore) Pte Ltd
Comasia Limited
MAS Active / MAS Kreeda / MAS Bodyline
Rosset ;& Cia Limited
DuPont de Nemours, Inc.,
N9 World Technologies Private Limited
Midas Clothing Limited
Indofil Industries Limited - Specialty & Performance Chemicals Division
APLF Limited
Color Service s.r.l.
Benetton Group
Splash
Phong Phu international JSC (PPJ)
Reiter India Private Limited
Shima Seiki Mfg. Ltd.
BTSR International S.P.A.
Recron Polyester from Reliance Industries Limited
Tommy Hilfiger
Lacoste (Wanchai)
Gloria Jeans
K AND D ITMACH EXPOSITIONS LLP
Amazon China
Tory Burch Hong Kong Ltd
EMBEE CORPORATION
JES MEDIA, INC
Varner AS Retail
BIMBA ;& LOLA SL
Green Fibre
Shanghai  Aige Exhibition Service Co., Ltd
OVS Hong Kong Sourcing Ltd.
GERBER TECHNOLOGY LTD.
IFF Media Ag - International Media Services
Tradewind International Servicing
SUZHOU TUE HI-TECH NONWOVEN MACHINERY CO.,LTD
TESTEX AG, Swiss Textile Testing Institute
Pt. Peraga Nusantara Jaya Sakti
Messe Duesseldorf
Saurer Textile Solutions Pvt. Ltd.
ITMA Services Pte Ltd
Eastman Chemical Company
Babyshop
Chico’ FAS
Lenzing Aktiengesellschaft - India
Taiwan Textile Federation (TTF)
Helly Hansen Far East Ltd
Kornit Digital Asia Pacific Ltd
VNU Exhibitions Asia
UBM China (Shanghai)
Bluesign Technologies Ag
Sainsbury's Argos Asia Limited
Stahl Holdings B.V.,
Colours India Inc
IIGM Private Limited
HYOSUNG CORPORATION INDIA PRIVATE LIMITED
Meera Dyestuff Industries
EUROVET ASIA LTD
Desigual - ABASIC, S.A.
Haelixa AG
Cat Tuong Real Estate Group Joint Stock Company
Messe Frankfurt Exhibition GmbH
Lenzing Aktiengesellschaft
Weitmann & Konrad GmbH & Co. KG
The Top Form Brassiere Manufacturing Company Limited
IKEA of Sweden AB
G-Star Raw C.V.
Nandan Denim Limited
SHAHI Exports Pvt Ltd
Woolmark Services India Pvt. Ltd.
Seasalt Limited
Xtema - Thomas Lebherz Textilmaschinen
PVH Corporation
Sateri (Jiujiang) Fiber Co.,Ltd
Infor (Hong Kong) Limited
Bluestem Global Sourcing Limited
TÜYAP IHTISAS FUARLARI A.S.
CSGIA(China Screen Printing & Graphic Imaging Association)
G.A.S. unternehmenskommunikation gmbh
Maceton Limited
Esprit Europe Services GmbH
X-Rite Asia Pacific Limited (HK)
Guess Europe Sagl,
Jiangsu Yingyang Nonwoven Machinery Company Limited
Target Corporation (MN)
USTER
Lectra Technologies India Pvt Ltd.
Boardriders Asia Sourcing Limited
Officina Meccanica Dora Enrico Srl
BRINKMANN GMBH
Walmart
Groz-Beckert East Asia LLP
Telangana State Industrial Infrastructure Corporation Limited (TSllC Ltd)
THE BOMBAY DYEING ;& MFG.CO. LTD
KIABI
Datacolor AG Europe
Calvin Klein
Datatex Consulting Srl
Eurofins BLC Leather Technology Centre Ltd
Lottmann Communications
Vianney Textil Hogar S.A. De C.V.
Indo Tex
Under Armour Global Sourcing Ltd
Savio Macchine Tessili S.P.A.
Thai Acrylic Fibre Company Limited
Vardhman Textile Ltd
KAS Direct Sourcing
Grasim Industries Limited
Centric Software
Copenhagen Fashion Summit
Sportmaster Ltd.
COTTON COUNCIL INTERNATIONAL
Performance Days
H. Stoll AG & Company KG
Loris Bellini S.r.l.
Puma
Abit
Istanbul Fuarcilik A.S.
Hela Clothing Pvt Ltd
DyStar India Pvt. Ltd
GIOVANNI BOZZETTO S.p.A.
Truetzschler India Private Limited

May 2022

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search