>>
Home / Knowledge / News / Apparel/Garments / Reebok introduces Smoothfit Technology for NHL Player Jerseys

Reebok introduces Smoothfit Technology for NHL Player Jerseys

21
Jan '09
Reebok is proud to announce the debut of new NHL All-Star jerseys for referees and linesmen for this year's historic NHL All-Star Game, which will be held in Montreal, on Jan. 25. The jerseys -- 18 percent lighter in weight than current officials' uniforms -- are customized to fit the specific needs of officials, providing increased range of motion and better moisture management.

In addition to the introduction of new officials jerseys, the jerseys that will be worn by the Eastern and Western Conference NHL All-Stars will include Reebok's patent-pending Smoothfit performance name and numbering technology, which allows players to move more efficiently on the ice and will contribute to improved moisture management. The Smoothfit performance name and numbering technology eliminates up to 35 percent of the weight inherent to the traditional name and numbering system, which in many cases, includes multiple layers of twill.

Features on the officials' uniforms include stretch mesh in the underarm and back of the jerseys, a zipper-less neckline, numbers on the back and sleeve and an enhanced Referee arm bar design to allow for greater on-ice visibility. The uniform also features a microphone channel that allows the officials to maneuver seamlessly across the ice with their microphones securely fastened to them.

The players' uniforms pay tribute to the history of the game through use of color and symbolic references. The Montreal Canadiens' red, white and blue color scheme is present in both the East and West uniforms and celebrates the organization's 100th anniversary. Additionally, the three stars etched on the players' sleeves commemorate the three most-recent NHL All-Star games held in Montreal. The jerseys also were constructed with the latest in performance fabrics currently used in the Reebok EDGE Uniform System. These fabrics have been strategically placed or “mapped” throughout the uniform to maximize the athletes' performances.

“Aesthetically, the design of the 2009 NHL All-Star Eastern and Western Conference uniforms is a deliberate break from traditional hockey uniform patterning and symbolizes the revolutionary advances the sport has made in both technology and popularity,” said Keith Leach, Director of NHL Merchandising, Reebok. “The asymmetric cut lines are meant to create visual motion in the uniform, which is both a literal reference to the speed of the game and symbolic reference to its evolution into the future. The officials' jerseys will enhance the way the referees and linesmen follow the action on the ice without fear that their microphones will become entangled.”

“Over a year ago, the NHL and our on-ice officials began collaborating with Reebok to refresh and modernize the officials' uniforms. The results are uniforms that incorporate the latest in technology to offer a lighter, more comfortable fit,” said Stephen Walkom, NHL Senior Vice President & Director of Officiating. “We appreciate the time and effort that Reebok put into making this sweater a reality and look forward to their debut at this year's NHL All-Star game.”


Must ReadView All

Pic:  Iurii Krasilnikov | Dreamstime.com

Apparel/Garments | On 7th Dec 2021

Legislation to extend HOPE & HELP Acts until 2035 introduced in US

Companion bills to extend the Haitian Hemisphere Opportunity through...

Pic: Roman Romaniuk | Dreamstime.com

Textiles | On 7th Dec 2021

Euro area, EU see expansion in volume of retail trade in October

In October 2021, the seasonally adjusted volume of retail trade...

Pic: Enanuchit | Dreamstime.com

Textiles | On 7th Dec 2021

Transport bodies caution govts against ‘knee-jerk’ reaction to Omicron

World leaders’ knee-jerk reactions to the Omicron variant are putting ...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Occam's razor principle and purpose-driven innovations

Textile Industry, Head honchos

Textile Industry
Head honchos

Strongly believe in 'people first' policy.

Textile Industry, Head honchos

Textile Industry
Head honchos

Luxury is not just about high prices but ability to create desire

Kriti Kanodia,

Kriti Kanodia

A TV show in 2012 where actor Sonam Kapoor customises her own pair of...

Shambhu Nath Jha,

Shambhu Nath Jha

Leading research and consulting firm Fact.MR recently launched a report on ...

Ilker Hacioglu,

Ilker Hacioglu

Founded by three partners of French origin in 1988, LC Waikiki started its ...

Asif Rahman, MIP

Asif Rahman
MIP

MIP is a manufacturer and distributor of high-performance textiles and...

Suresh Patel, Non Woven Federation of India

Suresh Patel
Non Woven Federation of India

The Non Woven Federation of India (NWFI), representing the regional...

Jacques Prigneaux, EDANA

Jacques Prigneaux
EDANA

EDANA has been the leading global association and voice of the nonwovens...

Sunita Shanker, Label Sunita Shanker

Sunita Shanker
Label Sunita Shanker

Inspired by the rich traditional crafts of India, Sunita Shanker’s work is ...

Bani Pasricha,  Label - Bani Pasricha

Bani Pasricha
Label - Bani Pasricha

An Indian fashion-designer and a recipient of one of the most prestigious...

Seema Gujral, Label Seema Gujral

Seema Gujral
Label Seema Gujral

<b>Seema Gujral</b>'s designs for her eponymous label revolve around...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search