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Gander Mountain to use DuPont Active Layer for SPX rainwear

31
Jul '09
DuPont and Gander Mountain announced that DuPont Active Layer will be a primary material in the new Gander Mountain SPX rainwear and the Active Layer insulated fleece parka and bib. This line of premium hunting apparel is the highest quality available from Gander Mountain. Product will be available in its 116 retail stores located in 23 states beginning August 1 with the insulated versions available September 1.

A scientifically engineered film, the DuPont Active Layer provides waterproof and windproof protection to active apparel that helps people stay dry and comfortable during inclement weather conditions. DuPont Active Layer is featured in a variety of clothing products, such as ski and snowboard gloves, winter sports jackets, golf rain gear, shoes and hunting apparel.

The Active Layer manages moisture through an impenetrable yet breathable layer of film of high-quality construction that provides superior functional performance. Also, the film is recyclable if used with 100 percent polyester fabrics.

“Whether you're stalking that trophy Whitetail deer or are in windy and wet conditions in a duck blind, DuPont Active Layer enables outstanding comfort and protection,” said Greg Hindman, DuPont Active Layer Global Programs Manager.

“The DuPont Active Layer continues our rich tradition of providing superior quality products with the introduction of this premium line of hunting clothing from Gander Mountain,” Hindman continued.

“Consumers know and trust the DuPont brand and they know that this premium line of hunting clothing will deliver high performance and quality in any conditions,” said Colin Roemer, Gander Mountain.

DuPont has a long history of scientific innovations in consumer materials, and DuPont Active Layer continues that tradition. In addition, DuPont's global manufacturing capabilities will provide laminators, brand houses and retailers access around the world to the DuPont Active Layer product. Combined with the high consumer perception of the DuPont name, the company is able to consistently deliver high-quality, innovative products like the DuPont Active Layer.

DuPont


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