Home / Knowledge / News / Apparel/Garments / PROTEC-STYLE to introduce Marilyn line at Hightex

PROTEC-STYLE to introduce Marilyn line at Hightex

09
Sep '09
PROTEC-STYLE Lingerie is introducing the Marilyn panty at Expo Hightex (7-8 Oct 2009 in Montreal), a revolutionary panty with a special lining that keeps you dry while protecting clothing from stains. Comfortable, classically elegant, the Marilyn panty features the latest technology. The hypoallergenic and absorbent lining, for instance, contains Mystex, an incomparable breathable and waterproof membrane, while a permanent antimicrobial finish neutralizes odours. With its soft Tactel microfibre and upscale design, the Marilyn panty embraces the body, giving women the liberty to devote themselves to their day-to-day activities without interruption.

The collection's first model bears the name Marilyn in honour of the legendary photo of Marilyn Monroe, whose dress, over a subway grating in New York, blows upward to reveal her white panties. After 50 years of textile evolution, women of all ages will love the Marilyn panty experience. The confidences they've shared attest to the need in the market for a new kind of panty?a secret weapon against petty daily inconveniences. Whether they're on their period, doing sports or in cases of mild incontinence, the Marilyn panty is a cause for celebration.

So long, panty liners! Long-lasting and reusable, these panties are an intelligent choice, economically and ecologically.

An all-Canadian team, backed by Tricots Liesse and C.J. Grenier, has made the marriage of technical textiles and fine lingerie possible, one perfectly embodied by the Marilyn panty, a unique product competitive on a world scale.

Protec-Style Lingerie, now on its way to becoming the North American reference for antistain and absorbent women's undergarments, has chosen to launch its first collection October 7 and 8 at Expo Hightex 2009, a trade fair recognized as one of the top showcases for innovative Canadian products.

Expo Hightex 2009: On 7 & 8 October 2009, Expo Hightex will showcase the latest technological advances to encourage technological and commercial partnerships. A landmark industry event, it's set to attract hundreds of leaders from the business, research and public sector communities. Though its focus is Canadian textiles, the conferences and networking opportunities are aimed at such industries as aerospace, health, protective equipment and construction. It is organized by CTT Group.

Expo Hightex


Must ReadView All

Pic: Shutterstock

Textiles | On 23rd Aug 2019

Trade war to help India's MMF exports grow by 5-7%: SRTEPC

The US-China trade war has opened up an opportunity, which will help...

Indian cotton spinners’ performance likely to weaken: ICRA

Textiles | On 23rd Aug 2019

Indian cotton spinners’ performance likely to weaken: ICRA

The performance of Indian cotton spinners is likely to weaken in...

Pic: Devan Chemicals

Apparel/Garments | On 23rd Aug 2019

First Devan R-Vital CBD-infused textiles hit the market

Devan Chemicals launched its CBD (Cannabidiol) fabric treatment at...

Interviews View All

Abhimanyu Singh Rathore & Barbara Anna Kosiorek, Kannbar

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Top executives, Textile industry

Top executives
Textile industry

The new deal is better than NAFTA for the US textile industry

Top executives, Textile industry

Top executives
Textile industry

Sri Lanka has a good sustainable track record and strong stories to back it

Martina Giorgetti,

Martina Giorgetti

Italy-based Cibitex is a manufacturer of textile finishing machinery,...

Madhu Sudhan Bhageria,

Madhu Sudhan Bhageria

Incorporated in August 1990, Filatex India Ltd manufactures manmade...

Marcus Hardelauf,

Marcus Hardelauf

Germany-based Textechno is one of the leading manufacturers of testing...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Robin Grankvist, OrganoClick AB

Robin Grankvist
OrganoClick AB

Robin Grankvist talks about PFCs, additives and various chemicals used in...

Iago Castro Asensio, RCfil Distribuciones S.L.

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Chandani Sahi, By Chandani

Chandani Sahi
By Chandani

By Chandani is a womenswear prêt couture brand with fusion silhouettes by...

Priya Somaiya, Usha Social Services

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Akta Adani, India Boulevard

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


August 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search