Perry Ellis signs license deal with NMNY Group

29 Oct '17
2 min read
Courtesy: Pery
Courtesy: Pery

Perry Ellis International, leading designer, distributor and licensor of quality men's and women's apparel, accessories and fragrances, has signed a license deal with NMNY Group for day and social occasion dresses under the Laundry by Shelli Segal and Laundry by Design trademarks in the US and Canada. NMNY will commence selling the collection in November.

Feminine, sexy, smart and always glamorous, the Laundry by Shelli Segal collection has been shaping the way women dress for over 25 years. The brand continues to inspire women today with iconic styling, vibrant prints and color and the unexpected use of embellishments in every product. The brand's current licensed categories include outerwear, fashion accessories, intimates, fragrance and home decor which complement the dress, sportswear and swimwear classifications to position Laundry by Shelli Segal as a true lifestyle brand.

NMNY will commence selling the collection in November in department and specialty stores across the United States and Canada.

Perry Ellis International CEO and president, Oscar Feldenkreis remarked, "Our company looks forward to working closely with Marty, and his experienced team at NMNY Group, to expand the Laundry by Shelli Segal dress business. We believe this collaboration will enhance our larger efforts to grow this powerful brand across categories, channels and markets."

"We are very enthusiastic about the addition of Laundry by Shelli Segal to our portfolio of brands. This iconic brand has been a proven performer over many years and we are proud to support this heritage and the brand's commitment to feminine, trend right styles for the modern woman," says Martin Schlossberg, chairman of NMNY Group. (SV)

Fibre2Fashion News Desk – India

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