Liali launches Las.sel - exclusive high quality Japanese brand
06 Jun '07
2 min read
All diamonds used in Las.sel are VS and are cut to perfection. The collection is available in 18K yellow gold, pink gold, and white gold.
According to Minoru Kodama, MD of Kodma, Las.sel is an abbreviation of 'your last selection'. He added: “Kodama hopes that every time a customer is confused about which jewellery she should wear from her jewellery box, she will choose Las.sel.”
Las.sel's mission is to create unique high quality jewellery, used by its customers for a long time without being affected by fashion trends. Las.sel does not want to be a jewellery collection which customers recollect based on a particular fashion in trend. It wants to be the customers' favourite, always.
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