'Your Eco-Story: from Fibres to Fashion' seminar

22 Oct '07

2 min read

Premier KIDS, the UK's biggest -and most established childrenswear event will be showing 27.28.29 January 2008 at NEC, Birmingham. This edition of Premier KIDS will unveil over 400 exciting new collections of kids fashion clothing, footwear, accessories and other kid's stuff plus designer maternity wear.

Established in 1949, Premier KIDS has a proven track record of providing buyers and visitors with an inspirational fashion forum covering classic, contemporary wear to streetwear, as well as free trend predictions from WGSN, professional retailing advice through seminars and an increasingly popular fashion show.

Based on research from the previous Premier KIDS show, over 90% of buyers attending, sourced new brands at the show and an impressive 85% of buyers felt that the show was in tune with the fashion market. 84% of buyers attending also used of the Premier KIDS website, with 90% using the brand gallery as a research planning tool pre-show. More than 88% would recommend the show to colleagues.

“Premier KIDS succeed in bringing together a wide and varied offer of new and interesting fresh brands to quality and focused buyers. Exhibitors and visitors recognise the importance of keeping their offer fresh and individual to entice customers and maintain profits”. Olga Carola-Downing, Event Manager, Premier KIDS.

Premier KIDS will furthermore launch a new on-trend environmental section labelled Eco KIDS, dedicated to 100% organic cotton and Fair Trade products along with the latest 'recycled' products. Not only will the show host more 'green' fashion brands and products, the seminars, led by Jackie Cook, an Industry-Buying Consultant with 20 years of experience, will also cover eco-friendly fashion.

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