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German brand Puma collaborates with Porsche

12 Jul '23
2 min read
Pic: Puma
Pic: Puma

Insights

  • Puma has unveiled its latest collaboration collection, Puma x Porsche Legacy Turbo S, building on the successful partnership with Porsche.
  • The collection draws inspiration from Porsche's timeless DNA and features clean and classic designs that reflect its motorsport legacy.
  • The range introduces vibrant colours, including the energetic Lemon Chrome.
Global sports company Puma is aiming to build on the success of the partnership with sportscar manufacturer Porsche, with the release of their latest legacy collaboration collection: Puma x Porsche Legacy Turbo S.

Drawing inspiration from the timeless Porsche DNA, the collection embodies a clean and classic vibe. It represents the essence of Porsche's rich heritage and motorsport legacy, as well as capturing the essence of its powerful engines, sporty features, and distinctive design.

To infuse further fresh energy into the autumn season, the range introduces vibrant colour combinations; along with the energetic Porsche Legacy colour: Lemon Chrome. Prepare to turn heads as one steps out in Puma Black, Bold Blue, and Sand Dune. The range features elevated graphics, premium materials, and fresh designs that pay homage to the iconic Turbo S line of Porsche 911 models, Puma said in a press release.

One of the standout features of the collection is the incorporation of the well-known and established Turbo wording. It will be showcased alongside the iconic 911 car silhouette, creating a logo story that runs throughout the collection, accentuating its unique character. The Puma x Porsche Legacy Turbo S collection offers a range of trend-relevant silhouettes, whether it's the elevated polo with its relaxed cropped fit, the statement unisex jacket or for those seeking an effortlessly cool look, the statement pants and dungarees provide a regular fit, contrast piping and a mix of fabrics that exude style and functionality.

Fibre2Fashion News Desk (RR)

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