Lane Bryant + Joe Zee + Qristyl Frazier for full figured fashion

21 Nov '11

5 min read

Ms. Frazier, who grew up in St. Louis, was a season six Project Runway contestant and lives in the New York City neighborhood of Harlem, demonstrated early signs of success over the course of her career with Hollywood luminaries Queen Latifah, Wendy Williams and Janet Jackson wearing clothes from her "plus-sexy" line.

Qristyl Frazier Designs has been featured in Essence and Jet magazines, the buzz and design are on-point, but her staff is not. Scrambling to complete last-minute fittings for meetings with major buyers may be the reason they can't land the big sale that will keep them afloat. Joe Zee thinks a buyer's meeting with Lane Bryant will be the perfect fit, but it will be up to the staff to make sure they're prepared.

According to Ms. Frazier, "Working with Joe really was an eye-opener on how best to make my clothes saleable and reach my target customers – curvy fashionistas with a joy for shopping. I am thankful for the opportunity to pitch Lane Bryant – a leader in the full-figured fashion market that attracts these women while encouraging them to embrace their curves in very much the same manner that my clothes do."

Shoppers are invited to a preview of the December 2nd episode on Thursday, December 1st at Lane Bryant's Fulton Street store in Downtown Brooklyn from 6 to 9 p.m. Guests can mingle with Lane Bryant executives Brian Woolf and Debbie Martin, All On The Line host Joe Zee and designer Qristyl Frazier. The viewing party will serve up signature "Lanetini" cocktails and showcase the new fashions from Qristyl Frazier Designs. Lane Bryant is offering one lucky winner a $500 gift card to purchase the QFD Collection.

In advance of the event, Lane Bryant also invites its Inside Curve online community of full figured fashion trends followers and Facebook fans to submit questions for Joe Zee, Qristyl Frazier and the Lane Bryant executives.

Viewers who check in to AOTLWJZ on GetGlue, a new entertainment and media-focused social networking site, will receive a special Lane Bryant discount for 30% off purchases made in stores and on lanebryant.com (excluding Spanx, Assets, DKNY Jeans, Reebok and Seven7 styles) from November 28, 2011 through December 15, 2011.

Lane Bryant is the nation's leading women's curvy specialty apparel retailer, providing stylish and high-quality fashion in sizes 14-28. The Lane Bryant collection includes a wide selection of career to casual apparel as well as accessories, hosiery and intimate apparel.

Sundance Channel is the destination for What's Next, Now. Showcasing both today's creative icons and the emerging talent of tomorrow, Sundance Channel tells credible, authentic and emotionally immersive stories of invention, fashion, film, travel, design and enterprise.

Dedicated to producing quality programming and movie content for more than 30 years, AMC Networks Inc. owns and operates several of the most popular and award-winning brands in cable television.

Qristyl Frazier is the founder of the New York-based fashion house, Qristyl Frazier Designs, Inc. (QFD) for women with curves, coining the phase "Plus Sexy."

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