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Victoria Beckham set to launch an e-commerce site
19
Dec '12
Victoria Beckham, the ever-evolving singer, businesswoman and fashion designer, is all set to revamp her current website, which at present is only a digital lookbook featuring her creations, to a full-fledged e-commerce site, enabling her fans to not only see but buy her products directly online. 
 
The website will offer denims and other fashion accessories as well as clothing items from the Victoria Victoria Beckham line.
 
The site will also feature branded products which the users can share through various social media channels.
 
In addition to the featured products, a holding page, giving brand updates, has been recently added on the 38-year-old designer’s website.
 
Initially the online store would cater only for people residing in the UK, USA and Europe and would later expand to other countries.
 
Created by the digital solution provider King & Partners and powered by fashion e-commerce veteran Sellect, the digital overhaul of the website will be launched in spring 2013.
 

Fibre2fashion News Desk - India


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