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Fashion retailer Polo Ralph first to design Wimbledon outfit

08
Mar '06
Leader in the design, marketing and distribution of premium lifestyle apparel, home, accessories and fragrances Polo Ralph Lauren and all England Club, Wimbledon announced a new global partnership designating Polo Ralph Lauren as the exclusive Official Outfitter of Wimbledon through 2010.

With this partnership, Polo Ralph Lauren becomes the first designer in Wimbledon's 129 year history to create and outfit all on-court officials including chair umpires, line umpires and ball persons.

Reflecting upon the history and heritage of English tennis and with respect for the traditions of the world's longest-standing tennis tournament, Ralph Lauren reinterprets the officials' clothing in a contemporary and stylish manner.

The timelessness and elegance of the Championships is enhanced by the new navy blue and cream colours of the uniforms.

"He has long been inspired by the rich heritage and traditions of England.

He is thrilled to be partnering with the All England Club / Wimbledon and playing a major role in such a historic sporting event," said Ralph Lauren, Chairman and Chief Executive Officer, Polo Ralph Lauren Corporation.

"They are delighted to have entered into this partnership with Polo Ralph Lauren," says Ian Ritchie, Chief Executive, All England Club Wimbledon.

"Wimbledon and Polo share the same non-compromising standards and determination to maintain and enhance the values for which their two brands are famous throughout the world.


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