Footwear maker Deckers Outdoor Corporation has hired Peter Worley as Teva Brand President.
In this role, Worley will be responsible for all aspects of the Teva brand and will report directly to President and CEO, Angel Martinez. He replaces Carlo Lingiardi as Teva Brand President who was injured in a cycling accident on October 12th 2005.
Worley, age 45, brings over 20 years of industry experience to Deckers. Most recently, from October 2005 to March 2006, he served as VP of US Sales with K-Swiss Inc, where he managed a sales organization comprised of 7 regional vice presidents, 7 key account directors, and approximately 45 independent sales representatives.
Angel Martinez, President and CEO of Deckers Outdoor Corporation, stated, "We are extremely pleased to welcome someone of Peter's caliber to our organization and believe his skill set will be a tremendous compliment to our existing leadership team. Peter's expertise in sales & marketing, strategic planning, design and development, product merchandising, and licensing will greatly support Teva's mission to become the premier outdoor performance brand in the marketplace."
Martinez further commented, "In October 2005, our former Teva President, Carlo Lingiardi, suffered multiple injuries in a biking accident. I am pleased to announce that Carlo has made important progress in his recovery and we continue to wish him all the best during this difficult period."
Deckers Outdoor Corporation builds niche products into global lifestyle brands by designing and marketing innovative, functional and fashion-oriented footwear, developed for both high performance outdoor activities and everyday casual lifestyle use. Its products are offered under the Teva, Simple and UGG brand names.
Deckers Outdoor Corporation
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