Home / Knowledge / News / Fashion / Style mingled fitness wear turns fashion frontrunner
Style mingled fitness wear turns fashion frontrunner
30
Nov '13
‘Unpredictable’ is the word that best defines fashion adaptations. No one would have ever thought that active or fitness wear, which once remained confined to the back of the closets, could move to be a fashion frontrunner.
 
Identifying the importance of fitness in life and increasing liking of people for these clothes due to the comfort element that fitness wear offer over other fashion wear, fashion designers in the world have now started making efforts to fuse in fashion elements in these outfits to allow people to wear these clothes even outside gyms or during workouts.
 
Be it yoga pants, neon sports bras or long athletic socks they are all in fashion today and are marking their increasing presence on ramps besides gyms.
 
According to latest data, during the year that ended in August 2013, spending on workout clothing in the US jumped 7 percent year-on-year to US$ 31.6 billion, which is significantly higher than the 1 percent year-on-year rise in spending for regular clothing which totalled to around US$ 169.2 billion during the same period. 
 
Several fashion biggies now have fashion mingled lines of active wear in their portfolio. Fashion designers like Stella McCartney, Alexander Wang and Calvin Klein have unveiled lines including fashion apparel like leggings, zip-front hoodies and long john sweatpants in their latest collections.
 
Other leading fashion retailers like Gap, Victoria’s Secret, Macy’s and Forever 21 also have their fitness clothing lines.
 
Fashion meets function - Porsche Design Sport's new range of designer sportswear for women is the latest effort by sportswear firm Adidas to fuse fashion and fitness. Porsche Design Sport has a full range of clothing for women, all designed to enable maximum performance in elegant style and comfort.
 
Meanwhile, in an effort to answer as to why fitness wear was missing from fashion runways, US based Turn It On has recently unveiled a line of fashionable fitness wear. The line includes tops, pants, skirts, jackets, and accessories. 
 

Fibre2fashion News Desk - India


Must ReadView All

Pic: Shutterstock

Textiles | On 29th Feb 2020

Nepal's pashmina sector gets European Union boost

A new project funded by the European Union to strengthen Nepal's path ...

Pic: Shutterstock

Apparel/Garments | On 29th Feb 2020

Coronavirus outbreak hits Thai garment industry

The coronavirus outbreak has been affecting the Thai apparel industry ...

Pic: Shutterstock

Retail | On 29th Feb 2020

Indian govt clarifies on sourcing of goods from SEZs

Goods procured from units in special economic zones (SEZs) by...

Interviews View All

Abhimanyu Singh Rathore & Barbara Anna Kosiorek, Kannbar

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Textile industry, Head honchos

Textile industry
Head honchos

South India has a very strong manufacturing base

Janak Dhamanwala & Sunil Dhamanwala, Jansun

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Madhu Sudhan Bhageria,

Madhu Sudhan Bhageria

Incorporated in August 1990, Filatex India Ltd manufactures manmade...

John Elmuccio,

John Elmuccio

Evolution St Louis is a company setting up a high-tech knitting facility...

Carolin Russ,

Carolin Russ

Weko, Weitmann & Konrad GmbH & Co KG, based in south Germany, is...

Kazuaki Yazawa, Purdue University

Kazuaki Yazawa
Purdue University

Scientist <b>Kazuaki Yazawa</b> has developed thermoelectric semiconductor ...

Silke Brand-Kirsch, Schlegel und Partner

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Davide Vigano, Sensoria

Davide Vigano
Sensoria

Sensoria is a leading developer of smart garments and IoMe (Internet of...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Sonam & Paras Modi, SVA

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Chandani Sahi, By Chandani

Chandani Sahi
By Chandani

By Chandani is a womenswear prêt couture brand with fusion silhouettes by...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search