Home / Knowledge / News / Fashion / Style mingled fitness wear turns fashion frontrunner
Style mingled fitness wear turns fashion frontrunner
30
Nov '13
‘Unpredictable’ is the word that best defines fashion adaptations. No one would have ever thought that active or fitness wear, which once remained confined to the back of the closets, could move to be a fashion frontrunner.
 
Identifying the importance of fitness in life and increasing liking of people for these clothes due to the comfort element that fitness wear offer over other fashion wear, fashion designers in the world have now started making efforts to fuse in fashion elements in these outfits to allow people to wear these clothes even outside gyms or during workouts.
 
Be it yoga pants, neon sports bras or long athletic socks they are all in fashion today and are marking their increasing presence on ramps besides gyms.
 
According to latest data, during the year that ended in August 2013, spending on workout clothing in the US jumped 7 percent year-on-year to US$ 31.6 billion, which is significantly higher than the 1 percent year-on-year rise in spending for regular clothing which totalled to around US$ 169.2 billion during the same period. 
 
Several fashion biggies now have fashion mingled lines of active wear in their portfolio. Fashion designers like Stella McCartney, Alexander Wang and Calvin Klein have unveiled lines including fashion apparel like leggings, zip-front hoodies and long john sweatpants in their latest collections.
 
Other leading fashion retailers like Gap, Victoria’s Secret, Macy’s and Forever 21 also have their fitness clothing lines.
 
Fashion meets function - Porsche Design Sport's new range of designer sportswear for women is the latest effort by sportswear firm Adidas to fuse fashion and fitness. Porsche Design Sport has a full range of clothing for women, all designed to enable maximum performance in elegant style and comfort.
 
Meanwhile, in an effort to answer as to why fitness wear was missing from fashion runways, US based Turn It On has recently unveiled a line of fashionable fitness wear. The line includes tops, pants, skirts, jackets, and accessories. 
 

Fibre2fashion News Desk - India


Must ReadView All

Courtesy: Pexels

Textiles | On 19th Sep 2018

Punitive PRC tariffs on US goods has extra 5% on textiles

Responding to Washington’s latest duty increase in a dispute with...

Courtesy: Tecnorama

Textiles | On 19th Sep 2018

'Reliability & excellent quality are Tecnorama’s USP'

The complete reliability and excellent quality of Tecnorama systems...

Courtesy:  Stanislav Kondratiev on Unsplash

Apparel/Garments | On 19th Sep 2018

AAFA questions US tariffs on $200 bn Chinese goods

The American Apparel & Footwear Association (AAFA) has questioned...

Interviews View All

Top executives, Indian retail players

Top executives
Indian retail players

Walmart's acquisition of Flipkart endorses the humongous opportunities in...

Nuno Venda, ROQ

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Deepak Jain, Baggout

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Manoj Sorathiya,

Manoj Sorathiya

Surat-based Sunrise Imports & Exports Co is a manufacturer and...

Kalai Selvi,

Kalai Selvi

Vidyashilp Academy in Bengaluru is the country's first Fairtrade School....

Gagan Gulati,

Gagan Gulati

PG Silk Mills Private Limited had a humble start with a hand-dyeing unit....

Mark Paterson, Technical Absorbents Ltd

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Pierre Wiertz, EDANA

Pierre Wiertz
EDANA

EDANA, the international association serving the nonwovens and related...

Giorgio Mantovani, Corman S.p.A

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Varsha Wadhwa, VW

Varsha Wadhwa
VW

Coming from a family that ran a business of jute and linen mills since...

Nisha Chanda, Whistling Woods International School of Fashion

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Cigdem Akin, Cigdem Akin

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search