The recently launched designer wear by Manish Arora featured exclusively online on Myntra.com starting December 17, 2013.
This association highlights Myntra.com’s continuous efforts to make fashion more accessible not only to the existing consumers of premium and affordable luxury brands, but also tap into the aspirational clientele in Tier II & III cities, who are increasingly shopping online.
Aficionados of the designer will be now be able to access 16 exquisite designs, delicately crafted in Chanderi, Crepe and other rich fabric blends only on Myntra.com.
Speaking on the association, Ashutosh Lawania, Co-founder, Myntra said, ‘Indian by Manish Arora’ is the latest addition to the vast range of products Myntra.com offers to fashion lovers across India. The trust and enthusiasm that customers have demonstrated on Myntra.com makes it a natural choice for world class designers like Manish Arora, allowing them to reach out to every aspiring Indian woman who seeks contemporary, colorful and vibrant apparels.”
Manish Arora during the official unveiling said, "I am very excited to launch my contemporary Indian wear brand Indian by Manish Arora on Myntra.com as this will enable a much larger audience to view and purchase my collection online. I can see a very long term relationship with Myntra to offer something very special to the online customer."
Access to popular designer wear which was until now restricted to people living in metros is now at the fingertips of consumers across 480 cities in India through Myntra.com. Last month, Myntra.com joined hands with renowned designer, Rohit Bal to launch Biba by Rohit Bal and more recently with Bollywood actor Hrithik Roshan to exclusively manufacture and retail his active lifestyle brand HRX.
Myntra.com is among the leading e-commerce platforms in India for fashion and lifestyle products. Myntra has partnered with over 600 leading fashion and lifestyle brands in the country such as Nike, Adidas, Puma, Lee, Levis, Wrangler, Arrow, Jealous 21, Diesel, CAT, Timberland, US Polo, FabIndia, Biba and many more to offer a wide range in latest branded fashion and lifestyle wear.
| On 17th Apr 2021
Fibre2Fashion, the online platform for the global...
Powered by a strong domestic and foreign demand, China's economy grew ...
| On 17th Apr 2021
As government cheques fattened consumers’ bank accounts and more...
Good tidings expected for textile industry
Farmers who produce seeds earn 50 per cent more
Estimate loss of $8-$10 billion in turnover
The JD Institute of Fashion Technology is the educational division of JD...
From design to raw material to fabrication and ultimately to delivery -...
Established by <b>Shyam Gupta</b> in 1978, Gargee Designer's (GD) offers...
Ventile is a registered trademark used to brand a special high-quality...
With forces in engineering and process development, Andritz Nonwoven...
Hula Global, a leading isolation gown manufacturer in India, has been...
Designer <b>Suman Nathwani</b> talks about her journey of opening a...
The creations by Aprajita Toor were born out of a deep desire to create...
Gramin Vikas Evam Chetna Sansthan
Ruma Devi is a jet-setting promoter of artisans who has empowered...
Letter to Editor
Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.
Subscribe today and get the latest information on Textiles, Fashion, Apparel.
Download Free Report
Rising Opportunities in Technical Textiles Market: 2020-2026
Thank you for showing interest in our free report on 'Rising Opportunities in Technical Textiles Market: 2020-2026'
You will receive an email shortly with a link to download the report and in case if you don't receive our email, you can write back to firstname.lastname@example.org.