Home / Knowledge / News / Fashion / Fashion & apparel house Satomi opens new showroom in Delhi
Fashion & apparel house Satomi opens new showroom in Delhi
09
Aug '14
Satomi, the brand of the most exquisitely-designed sarees, suits, lehengas and Indian accessories, launches its second outlet in the capital’s bustling South Extension Market-II. The state-of-the-art store has been officially inaugurated on 7th August, 2014 by style diva, actress, model and designer, Mandira Bedi. Her own eponymous line of sarees will be exclusively available in the capital through SATOMI outlet present in South Ex and Rajouri Garden.

Spread over a sprawling premise of 2,220 sq feet, the showroom is a one-stop shop for the style conscious woman of today who only wants to see herself in exclusive and exquisite sartorial pieces. The outlet will provide access to the signature Satomi digitally-printed sarees and the limited edition apparel.

The store will display the entire Satomi range of digitally-printed sarees, readymade suits and bridal lehengas. The launch collection called ‘Fleur Amour’, French for ‘Flower Love’ will also be available in this centrally-located showroom.

Mandira Bedi who is a self-confessed aficionado of elegant Saris graciously attended the inauguration of the store which will be the capital’s only access point till now to her brand as well. She shared her elation at the opening of the store saying: “I have always thought of sarees as the ultimate ‘six yards of sensuality’. Satomi’s designs do full justice to the elegance, sophistication and minimalistic oomph that this glorious piece of Indian traditional wear is associated with. The new showroom is beautiful in aesthetics and awe-inspiring in terms of the collection.”

Speaking on her association with Satomi, she added, “I am extremely pleased to partner with the brand for the physical retail of my own line of sarees in the capital. I look forward to many more similar Satomi outlets across the country in the near future.”

Karsan Bedi, Founder and CEO, Satomi, said, “We are most delighted to open our doors in the hotspot of Indian traditional wear shopping, South Extension Market. With this store, we aim to fulfill the style aspirations of our fashionable patrons. The sarees that they will have access to here will be hard to find anywhere else in the world. The exclusivity and the superlative shopping experience that we offer will continue to be our USP in this store and all other showrooms that we launch in the future.”

Mr. Avinash Sadh, MD Rakam Group Of Companies which is the parent company of Satomi said, “Satomi has rapidly carved a niche for itself in the Indian apparel market thanks to its talented team of in-house designers who translate the creative vision of the owners into reality. The new retail outlet is a proof of the brand’s steady growth and the demand for the kind of unique designs that it offers to patrons. On the back of this potential, we are devising plans for greater expansion in the coming months.”

Based out of Noida in the Delhi-NCR area, Satomi already has a retail presence with its first showroom in Rajouri Garden. The company houses the most premium infrastructure and digital machinery to facilitate the manufacture of a fashionable and comprehensive collection of products.

Satomi


Must ReadView All

Courtesy: Amazon

Apparel/Garments | On 23rd Sep 2018

Consumers in Turkey get access to Amazon

Amazon has launched in Turkey giving customers in the country...

Value in omni-channel retail with Flipkart buying: Walmart

Apparel/Garments | On 23rd Sep 2018

Value in omni-channel retail with Flipkart buying: Walmart

With the acquisition of Flipkart, Walmart sees great value in...

E-com to result in common SE Asian consumer market: BCG

Textiles | On 23rd Sep 2018

E-com to result in common SE Asian consumer market: BCG

The rapid spread of e-commerce and digital technologies is binding...

Interviews View All

Prabu Mohanram, Balavigna Weaving Mills Pvt Ltd

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Viral Desai, Zenitex Mill Pvt Ltd

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Luke Otten, Wigwam Mills Inc

Luke Otten
Wigwam Mills Inc

Wigwam aims to recycle discarded yarn that doesn’t make it through the...

Tom Adeyoola,

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Shyam Gupta & Ravi Gupta,

Shyam Gupta & Ravi Gupta

Based out of South Delhi, Gargee Designer's provides bespoke formal and...

C Dhandayuthapani,

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Chunyi Zhi, City University of Hong Kong

Chunyi Zhi
City University of Hong Kong

<div><b>Chunyi Zhi</b>, associate professor in the Department of Materials ...

Pierre Wiertz, EDANA

Pierre Wiertz
EDANA

EDANA, the international association serving the nonwovens and related...

Lynda Kelly, Suominen Corporation

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Anisha Chaudhari, Threads & Shirts

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Hemant & Nandita, Hemant & Nandita

Hemant & Nandita
Hemant & Nandita

The designer duo of Hemant &amp; Nandita are known for being inspired by...

Rajesh Pratap Singh, Rajesh Pratap Singh

Rajesh Pratap Singh
Rajesh Pratap Singh

<div>Ace fashion designer <b>Rajesh Pratap Singh</b> has used Tencel to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search