Iris and Edie, sleep and lounge wear line for teenage girls, is set to expand its product portfolio by adding a new innerwear line for the young fashionistas.
Slated to be available for sale at the British multinational retailer Debenhams’ stores from sometime in November, 2014, the collection will feature bright turquoise and pink coloured bras and knickers replete with embroidered lace trims.
The range has been created in collaboration with the London-based youthful fashion label FrostFrench’s co-founders Sadie Frost’s 13-year-old daughter Edie and Jemima French’s 16-year-old daughter Iris.
The Iris and Edie line’s loungewear collection features an array of pyjama bottoms, tops, vests and socks adorned with cat and check prints.
Founded in 1999, FrostFrench sells swimwear and lingerie under the label Floozie at the multinational department store chain Debenhams.
Started in 1778, Debenhams has presence in more than 172 locations across the UK, Ireland and Denmark. (PB)
Fibre2fashion News Desk - India