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Vide Bula: Be happy fashion

30 Jan '07
1 min read

A protest against anorexia, against visual pollution and conformism. Messages to all the tribes that do not accept urban inertia.

That is how the Vida Blue brand took to the SPFW catwalk with its informative and daring winter collection, which above all is to happy!

The shapes are oversized for the pants as well as the coats, jackets and warm-ups. The black skinnys with bone prints in reference to anorexia are the highlight.

The jackets and large, colorful or black vinyl coats are the collection's hit. It also includes large T-shirts covered with graphic prints that call attention to the excess billboards in the city. Strong colors in hues of orange, yellow, pink, graphite, black and white.

Brazilian Textile and Apparel Industry Association

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