"Sustainable fashion is within reach and need not limit the range and quality of products that designers can offer," said Earth Pledge's Leslie Hoffman.
"By promoting eco-friendly products, we can prove that style and sustainability can coexist creating market demand and improving our environment and health."
The fashions featured in the show will be one-of-a-kind pieces that will be showcased in the windows of Barney's New York after the event.
Esteemed guests participating in the event include: Burberry, Diane Von Furstenberg, Donna Karan, Marc Jacobs, Rogan, Stella McCartney, Versace, YSL and more.
Rodarte will premiere its fall 2008 collection Tuesday, February 5th in Chelsea (548 W. 22nd St. NY, NY 10011). Under the patronage of the environmentally conscious Lexus Hybrid Living initiative, Rodarte will demonstrate that refined design need not be forfeited when employing 'green' manufacturing processes.
"Lexus inspired Laura and I to focus our efforts and integrate sustainable practices into our design process," said Kate Mulleavy, co-founder of the sister design team Rodarte.
"Beauty is at the heart of what we do. It is natural for us to be invested in working to save all that has inspired us over the years," adds Laura Mulleavy.
As a special treat, Rodarte and Lexus will be providing a scarf, exclusively designed by Rodarte for Lexus, to front-row attendees.
The scarf was designed using environmentally friendly processes and materials, both of which are qualities being championed by Lexus Hybrid Living, and will be given in a reusable bag made from Lexus billboard materials.
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