Interviews
Middle East imports 26 tonnes of jewellery from Italy
05 Feb '08
4 min read
“The emphasis is now on added-value in terms of jewellery design, workmanship and strong branding. Today a jewellery piece has to carry a meaningful story for its wearer, be contemporized and modern, making it relevant, explained Barakat.
Thus design holds a pivotal position in the growth of gold jewellery industry at large – a trend clearly demonstrated by the extensive array of creative ideas presented at the fair.
Some of the design trends observed included enamelwork, textured gold finish, chains and links, gold with semiprecious stones, gold combined with non-traditional materials and a rich combination of different colours of gold.
In terms of theme, there was a strong tendency to look back to ancient times for design inspirations in categories such as Legendary Stories.
Hints of sacred and medieval motifs as well as fantasy symbols were significant in the latest jewellery collections and accessories, categorized as Spiritual Rituality.
According to the latest ISTAT study carried out by the Vicenza Fair Study Centre, UAE along with Russia, Hong Kong, Turkey and Australia showed positive trends in gold jewellery purchase from Italy this year.
In addition, the study cited that during the first nine months of 2007, the Middle East and Eastern Europe jewellery markets soared, registering 65.6% and 50.7% increase in Italian gold jewellery consumption, respectively.
Independent GFSM survey reports that during this time the Middle East imported 26 tonnes of jewellery from Italy, an eight tonne increase, officially making the region the largest importer of Italian manufactured jewellery worldwide, surpassing North America.
This is attributed to the regions' vast financial resources which translate to a higher propensity of the respective market to consume.
Barakat proposed: “The only way to free gold jewellery sector from turbulences of the economic cycle is to compete on quality, style and unique appeal of products, leaving aside the dangerous territory of price wars.”
First, formerly referred to as Vicenzaoro Winter, has been launched with ambitious goals, evident in its new communication campaign, 'The jewellery supremacy'.
The move is in line with the fair's aim to diversify its offerings to meet the needs of a demanding consumer in particular and the gold jewellery sector in general - from companies to distribution channels, trendsetters to retail trade, right through to the end-consumer whose purchases determine the success of each new product.
The repositioned event aims to attain a leadership position serving as a benchmark for the gold and jewellery sector.
Thus design holds a pivotal position in the growth of gold jewellery industry at large – a trend clearly demonstrated by the extensive array of creative ideas presented at the fair.
Some of the design trends observed included enamelwork, textured gold finish, chains and links, gold with semiprecious stones, gold combined with non-traditional materials and a rich combination of different colours of gold.
In terms of theme, there was a strong tendency to look back to ancient times for design inspirations in categories such as Legendary Stories.
Hints of sacred and medieval motifs as well as fantasy symbols were significant in the latest jewellery collections and accessories, categorized as Spiritual Rituality.
According to the latest ISTAT study carried out by the Vicenza Fair Study Centre, UAE along with Russia, Hong Kong, Turkey and Australia showed positive trends in gold jewellery purchase from Italy this year.
In addition, the study cited that during the first nine months of 2007, the Middle East and Eastern Europe jewellery markets soared, registering 65.6% and 50.7% increase in Italian gold jewellery consumption, respectively.
Independent GFSM survey reports that during this time the Middle East imported 26 tonnes of jewellery from Italy, an eight tonne increase, officially making the region the largest importer of Italian manufactured jewellery worldwide, surpassing North America.
This is attributed to the regions' vast financial resources which translate to a higher propensity of the respective market to consume.
Barakat proposed: “The only way to free gold jewellery sector from turbulences of the economic cycle is to compete on quality, style and unique appeal of products, leaving aside the dangerous territory of price wars.”
First, formerly referred to as Vicenzaoro Winter, has been launched with ambitious goals, evident in its new communication campaign, 'The jewellery supremacy'.
The move is in line with the fair's aim to diversify its offerings to meet the needs of a demanding consumer in particular and the gold jewellery sector in general - from companies to distribution channels, trendsetters to retail trade, right through to the end-consumer whose purchases determine the success of each new product.
The repositioned event aims to attain a leadership position serving as a benchmark for the gold and jewellery sector.
World Gold Council
Popular News
Leave your Comments
Editor’s Pick
Jason Kent
British Textile Machinery Association (BTMA)
Ritesh Dodhia
Dodhia Synthetics Limited
J Rajaraman
Canadian Solar Energy Private Limited
Esteemed Clients
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Telangana State Industrial Infrastructure Corporation Limited (TSllC Ltd)")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Taiwan Textile Federation (TTF)")
