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Business-of-Fashion to talk about modern trends & style
06 Feb '08
3 min read
Introducing the new categories, Rathi Vinay Jha, Director General, FDCI said, “Every edition of WIFW defines new parameters for Indian fashion.
The introduction of these new initiatives and processes, coupled with India's best designers, has put India Fashion Week on the radar of international fashionistas. I am sure that this new system will benefit designers, buyers and other stakeholders immensely.”
Sumeet Nair, Executive Director, FDCI said, “When you talk business, time comes at a premium. We constantly strive to facilitate business by making the format more and more buyer
friendly. This year Wills Lifestyle India Fashion Week has taken another step in that direction by introducing different categories under which designers will showcase their collection. This is in line with international fashion events and will help buyers focus on the category that interests them.”
Atul Chand, Vice President, Marketing, ITC's Lifestyle Retailing said, “Wills Lifestyle India Fashion Week is the country's most prestigious fashion and lifestyle event. With the 11th edition of Wills Lifestyle India Fashion Week we are glad to bring in this new system of categorisation of the collections showcased by different designers.”
Commenting on the introduction of the categorization Manish Arora, said, “The categorization will make it a lot easier for the buyers to decide what show they want to look and not waste time something that doesn't interest them.”
Namrata Joshipura, comments, “It will definitely help buyers get a clear idea of what is it that they should expect from the show. During the fashion week there are times when two designers are showcasing their collection at the same time, one can be ethnic and other could be western. The categorization will make it a lot easier for the buyers to know what show to go in for depending on their business interests.”
Raghavendra Rathore, comments, “The categorization is the most innovative tool to simplify the product diaspora available at the Will Lifestyle India Fashion Week”
The introduction of these new initiatives and processes, coupled with India's best designers, has put India Fashion Week on the radar of international fashionistas. I am sure that this new system will benefit designers, buyers and other stakeholders immensely.”
Sumeet Nair, Executive Director, FDCI said, “When you talk business, time comes at a premium. We constantly strive to facilitate business by making the format more and more buyer
friendly. This year Wills Lifestyle India Fashion Week has taken another step in that direction by introducing different categories under which designers will showcase their collection. This is in line with international fashion events and will help buyers focus on the category that interests them.”
Atul Chand, Vice President, Marketing, ITC's Lifestyle Retailing said, “Wills Lifestyle India Fashion Week is the country's most prestigious fashion and lifestyle event. With the 11th edition of Wills Lifestyle India Fashion Week we are glad to bring in this new system of categorisation of the collections showcased by different designers.”
Commenting on the introduction of the categorization Manish Arora, said, “The categorization will make it a lot easier for the buyers to decide what show they want to look and not waste time something that doesn't interest them.”
Namrata Joshipura, comments, “It will definitely help buyers get a clear idea of what is it that they should expect from the show. During the fashion week there are times when two designers are showcasing their collection at the same time, one can be ethnic and other could be western. The categorization will make it a lot easier for the buyers to know what show to go in for depending on their business interests.”
Raghavendra Rathore, comments, “The categorization is the most innovative tool to simplify the product diaspora available at the Will Lifestyle India Fashion Week”
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