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Colourful combination of J J left its mark at WLFW
Mar '08
J J Valaya
J J Valaya
The man and master of his kingdom J J Valaya is determined to make a mark with each new collection that is unveiled from the House Of Valaya.

J J opened his show to a packed house with a surprisingly new statement. The collection was brilliantly executed taking off whites, brick red, slate greys and charcoal blacks from the colour box.

The cleanly constructed, superb clothes were tailored to perfection in fabrics like cotton velvet, lycra linen, lycra georgette, lycra cotton and silk.

The surfaces were digitally printed and lazer engraved along with kantha stitch details to further refine and give character to the garments.

Fitted and semi fitted jackets, dresses, pants, cord trousers, shirts, tees and stoles for men and women all contributed in gorgeous harmony to deliver a successful collection.

The final segment of his show had the models gracefully walking down the ramp in rich red laminated ensembles fused with digital prints complementing the complete look.

Bringing a new dimension to this line were the old silver coins embroidered strategically to reflect his concept of 'PAISA'. Both the lines were accessorized with gold and silver discs with beaded chains to ornately decorate the garments.

J J Valaya's collection conquered challenging craftsmanship that has found widespread acceptance and has inspired a balance between our rich heritage and glorious future.

Wills Lifestyle

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