Home / Knowledge / News / Fashion / Footwear brand Aokang to build up a 'Shoes Wal-Mart'
Footwear brand Aokang to build up a 'Shoes Wal-Mart'
26
Mar '08
Following its move of signing with Shiling of Huadu of Guangzhou to build up International Fashion Leather Goods City, Aokang Group, the biggest private shoe maker in China and the leather goods supplier of the Beijing 2008 Olympic Games, is marching south again to drive its Aokang Olympic Fortune Express into Guangdong to carry out an all-around investment invitation in Pearl River Delta.

Aokang Olympic Fortune Express & Aokang 2008 Investment Promotion Fair in Pan-Pearl River Delta was held in Dongguan, Guangdong. Aokang made a debut of its "1+N" chain mode and zero-risk agency mode. More than 200 agents from Pearl River Delta together witnessed another revolution of Aokang in leading China's shoes marketing mode.

The number "1" in "1+N" mode stands for a collection space or a single brand flagship store while "N" for many stores. Visually, it is a mode of "Wal-Mart + KFC". This fresh metaphor was given by Zhenquan WANG, Vice President of Aokang Group. The "zero-risk" agency means the agent will not run any risks by adopting the mode of "floor commission + sales commission". The agents will be mainly responsible for renting the store and maintaining PR in the local while the rest will be completed by the enterprise on its own expenses.

Before that Aokang had enjoyed the savor of retail shoes supermarket. In 2007 Aokang Group opened China's biggest shoes store in Heze, Shandong, which has a business area of 2,300m2 and has been booming all the time. The date of this February 23 witnessed the soft opening of Aokang Liming Shoes Collection Space, the biggest shoes franchise store in Wenzhou.


Must ReadView All

Courtesy:  Stanislav Kondratiev on Unsplash

Apparel/Garments | On 19th Sep 2018

AAFA questions US tariffs on $200 bn Chinese goods

The American Apparel & Footwear Association (AAFA) has questioned...

Courtesy: Tecnorama

Textiles | On 19th Sep 2018

'Reliability & excellent quality are Tecnorama’s USP'

The complete reliability and excellent quality of Tecnorama systems...

USFIA joins national campaign to fight consumer tariffs

Textiles | On 19th Sep 2018

USFIA joins national campaign to fight consumer tariffs

The United States Fashion Industry Association has joined Americans...

Interviews View All

Rahuul Jashnani, Jashn

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Dinaz Madhukar, DLF Emporio and DLF Promenade

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

C. Dhandayuthapani, Mag Solvics Pvt. Ltd

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Rajat Jaipuria,

Rajat Jaipuria

Activewear brand Soul Space promotes organic cotton farming and...

Sugandha Bhardwaj,

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Manuele Baggini,

Manuele Baggini

Comec Italia Srl is a world leader in the production of printing machines. ...

Eric Scholler, Groz-Beckert

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Mary-Cathryn Kolb, Brrr°

Mary-Cathryn Kolb
Brrr°

Atlanta-based private start-up Brrr° was founded in 2014 to develop...

Matthew Kolmes, Supreme Corporation

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

Judy Frater, Somaiya Kala Vidya

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Karan Arora, Karan Arora

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Sidharth Sinha, Sidharth Sinha

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search