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UK's leading fashion label Aftershock debuts in Emirates

Oct '05
UK's leading women's evening wear, daywear and accessories designer, Aftershock opens its flagship store at Mall of the Emirates in Dubai

The store's opening at Mall of the Emirates will be marked with its autumn/winter collection for 2005/2006, catering to the growing demand for exquisite styles that suit all occasions among women of the region.

The store housed in 120 square meters offers women the luxury to lounge, relax and sip coffee feel and buy chic fashions.

First Aftershock store was launched in the UAE in Sharjah, following brand's successful run in the European and American fashion markets.

Offering finest, intricately beaded ladies fashions from evening wear to luxurious daywear, Afetrshouck has stunning range of accessories including footwear, handbags, jewellery and belts.

“The flagship store at the Mall of the Emirates personifies the attributes of Aftershock - innovative, stylish and affordable. We are very excited about expanding this brand in the UAE - it means we are able to bring even more elegant designs to the woman who not only wants to stand out from the crowd, but seeks to create her own distinct style,” said Sonia Sebastian, Marketing Manager, Landmark International at the opening.

In view of Ramadan and the festive season, Aftershock's new autumn/winter collection accentuates on high fashion and clolors in all hues signifying changing seasons.

Since its debut in 1992, Aftershock brand is sold over counters of 25 international stores, other outlets at Germany, India, Italy, Russia, Spain, Sweden, UAE, UK and USA.

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