Global Apparel Market – An Overview | Watch NOW! | Ad
Home / Knowledge / News / Fashion / 'Intoxicated' is the trend theme for 'bluezone'
'Intoxicated' is the trend theme for 'bluezone'
Aug '08
From 3 to 5 September 2008, blue zone hits the halls again. Parallel to munich fabric start – pre collections in M, O, C, the elite among international denim weavers and suppliers in the Zenith hall present “Blue Art” at its best.

61 exhibitors in the areas of fabrics, finishing and sourcing show their collections and new creations for the 2009/2010 Autumn/Winter season. Thus the trade fair maintains its position in spite of increasing international competition. Moreover, it is sold out this time around and presents market leaders such as Orta Anadolu, Hellenic, ITV and Bossa Denim to trade visitors from the European sportswear and jeanswear industries.

New on the field are the Japanese weavers, Kuroki and Nihon Menpu Textile. Bezsan Tekstil, FG Tekstil, Marassi Denim and Perateks from Turkey, as well as Absolute Denim from Thailand, complete the denim assortment.

For the first time, munich fabric start searched for cooperation with the arts - and found it. Japanese artist Yuka Oyama will participate in the design of the halls for the next event, delivering an artistic lift. Recycling sculptures and black high-tech flowers are just some of the design elements that will help create the appropriate ambience to transport the season motto “intoxicated” for sportswear and jeanswear. It's an artificial world somewhere between a studio and a laboratory.

Yuka Oyama was born in Tokyo in 1974 and studied in the USA and Munich among other places. Today she lives and works in Berlin. Her art projects shine new light on the term “jewellery” and the creative process as such. Yuka's work is performance and collective creation all at once. She decorates people and living or city spaces, and provokes though exchange in public places. Producing jewellery is a perfect activity for creative teamwork, which breaks through social barriers.

With her Jewellery Quickies project, she produces jewellery out of recycled materials to individualize the participants, and irritates at the same time by having plastic tubes or tennis racquets sticking directly to the body. Jewellery? Decoration? Art? These questions may also be asked by the visitors in Munich.

Trend theme: “Intoxicated”The trend theme that munich fabric start developed for jeanswear and sportswear for the 09/10 Autumn/Winter season is artistic and experimental at the same time. The title, “Intoxicated”, combines “toxic” trends that almost conjure up a psychedelic scenario — a world between textile piles of rubbish, hazardous waste and sterile chemical laboratories. The new season cries “art & fiction”, underscoring the close relationship between the jeans scene and the art scene. No room for the ordinary here. Future and trash are instigators. Graphics appeal via the “chaos factor”: they pick up different themes and intertwine them. The cuts are edgy: too long, too tight, too loose, too short, too long, too buttoned-up…skin tight or oversized. Recycled materials and cyber-realism, manga comics and the street-art spirit of the snowboarding scene unite reality with virtuality.

Must ReadView All

Courtesy: Amazon

Apparel/Garments | On 23rd Sep 2018

Consumers in Turkey get access to Amazon

Amazon has launched in Turkey giving customers in the country...

Value in omni-channel retail with Flipkart buying: Walmart

Apparel/Garments | On 23rd Sep 2018

Value in omni-channel retail with Flipkart buying: Walmart

With the acquisition of Flipkart, Walmart sees great value in...

E-com to result in common SE Asian consumer market: BCG

Textiles | On 23rd Sep 2018

E-com to result in common SE Asian consumer market: BCG

The rapid spread of e-commerce and digital technologies is binding...

Interviews View All

Top executives, Fashion houses, India

Top executives
Fashion houses, India

With technology, it has become easier to ensure IPR

Claudia Kersten, Global Organic Textile Standard

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Darshan Mehta, Infinium Polychem

Darshan Mehta
Infinium Polychem

We are spending double digit figures on R&D

Apurva Kothari,

Apurva Kothari

No Nasties was the first fashion brand in India to make 100 per cent...

Ashish M Amin,

Ashish M Amin

Premier Looms is a leading provider of cutting-edge machinery and...

Hardik Sanghvi,

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Davide Vigano, Sensoria

Davide Vigano

Sensoria is a leading developer of smart garments and IoMe (Internet of...

Kevin Nelson, TissueGen

Kevin Nelson

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Pierre Wiertz, EDANA

Pierre Wiertz

EDANA, the international association serving the nonwovens and related...

Vaanee Bhatia, Gritstones Clothing

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Rajesh Pratap Singh, Rajesh Pratap Singh

Rajesh Pratap Singh
Rajesh Pratap Singh

<div>Ace fashion designer <b>Rajesh Pratap Singh</b> has used Tencel to...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on

Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search