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Estée Lauder re-opens Color Innovation Center

31
Oct '08
Estée Lauder Cosmetics Ltd., a Canadian subsidiary of The Estée Lauder Companies Inc., today announced the re-opening of its Canadian Color Innovation Center in Markham, Ontario.

The Company spent approximately two years and US$3 million to renovate the 28,000-square-foot research, development and manufacturing facility. The new cutting edge laboratories house separate areas for the development of products for the Company's unique brands.

At the Color Innovation Center scientists combine pigments, pearls and conditioners with finishing bases to create shades and test different ingredients that result in eye shadows, blushes, foundations, mascaras and lip products. Approximately 50 shades will be created every month.

Each product is specifically developed to meet the unique requirements of the different brands within The Estée Lauder Companies portfolio. The Innovation Center's research scientists will focus on:

-- expanding color shades, product finishes and application methods.
-- discovering ways to enhance color products, such as incorporating SPF protection.
-- implementing new techniques to identify creative combinations of materials.
-- providing specialized analytical techniques to test and respond to temperature changes in the look and feel of make-up.
-- coordinating consumer testing with make-up artists across the Company's brands.

"Innovation is key to our Company's ongoing success and this center will be integral in creating exciting and relevant products for our important makeup category," said William P. Lauder, Chief Executive Officer, The Estée Lauder Companies.

The Company has partnered with scientists who specialize in cosmetic formulations to ensure that on-trend products are developed. To further that goal, the Company is working with the Society of Cosmetic Chemists and Durham College in Oshawa, Ontario, to implement the first-ever Canadian cosmetic sciences program.

The Estée Lauder Companies' scientists have been instrumental in helping develop the program's curriculum and will be professors as well as guest lecturers during the semester.

"This renovation ensures our Company has the resources necessary to continue to excel in color innovation and creativity, hallmarks of our brands and important drivers in our success," said Harvey Gedeon, Executive Vice President, Global Research & Development, The Estée Lauder Companies.

In the past 34 years, the Company has made significant investments in the Greater Toronto area operating nine manufacturing, product development and global distribution facilities and employing approximately 1,900 people.

Mr. Gedeon and John Demsey, Group President of The Estée Lauder Companies, traveled to Canada to attend the official ribbon cutting. Also in attendance was the Honorable Frank Scarpitti, Mayor of Markham and the Honorable John McCallum, Member of Parliament for Markham-Unionville.


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