Home / Knowledge / News / Fashion / Signature by Levi Strauss jeans can now be washed in cold water

Signature by Levi Strauss jeans can now be washed in cold water

24
Dec '08
From saving money, to helping save the environment, now more than ever Americans are looking for ways to make things last. Which is why Signature by Levi Strauss & Co.jeans can now be washed in cold water.

Beginning in December, Signature by Levi Strauss & Co., the premium denim brand at Walmart stores will partner with Tide Coldwater and the Alliance to Save Energy to educate consumers on ways to save money and energy in 2009. Simply reducing hot water usage can lower your energy bill, and switching to a specially formulated cold water detergent can also help extend the life of your jeans.

According to the Alliance to Save Energy, clothing washers and dryers account for more than six percent of your annual energy bill, and heating water uses more than ten percent of an average home's total energy. A typical household water heater is constantly at work day and night to provide enough hot water for bathing, and to wash dishes and clothing.

Many may think, the hotter the water, the cleaner the clothing, but using specially formulated detergents like Tide Coldwater can help preserve the color of your jeans while still removing dirt and stains better than other warm water formulated detergents. Also, air drying your jeans rather than using energy on a dryer can also help keep your jeans from losing their shape.

"At Signature by Levi Strauss & Co., we are committed to finding ways to minimize our environmental footprint," Susan Brennan, general manager for Signature by Levi Strauss & Co. said. "From using only recycled paper for all our packaging, to working with our suppliers to meet strict pollution prevention guidelines, we have long believed that being environmentally responsible is crucial to the way we do business."

The Alliance and Signature by Levi Strauss & Co. jeans offer some other easy low-cost, no-cost ways to save money and energy on your laundry in 2009:

* Do full loads of laundry to avoid wasting water.

* Do not over-wash clothes. Delicate clothes don't need as long a wash cycle as dirty work clothes.

* Clean the dryer lint filter after every load to improve air circulation and quicken drying. Safety Note: a dryer lint filter and vent clogged with lint can cause a home fire.

* Dry towels and heavier items separately from lighter-weight item when doing laundry.

* Don't over-dry clothes. Take clothes out while they are still slightly damp to reduce the need for ironing - another energy user! If your dryer has an auto-dry feature, use that instead of the timer.

* Replacing your dryer? Select a model with a moisture sensor feature to save money and wear and tear on your clothes. Since the dryer shuts off as soon as the clothes are dry, it could significantly cut drying time and related bills.

Signature by Levi Strauss & Co. jeans are available at Walmart stores and on Walmart.com. For more information on other low-cost, no-cost tipsfor saving money and energy, visit www.signaturebylevistrauss.com


Interviews View All

Office bearers, Textile industry

Office bearers
Textile industry

There might be negative impact on garment exports

Md Hanifur Rahman, Aman Group

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Rajiv Sirohi, Shara

Rajiv Sirohi
Shara

‘Portugal is taking away a major share of the mill made sector.’

Dejan Lalevic,

Dejan Lalevic

Mesdan SPA, a subsidiary of Italian firm Savio Macchine Tessili,...

Madhu Sudhan Bhageria,

Madhu Sudhan Bhageria

Incorporated in August 1990, Filatex India Ltd manufactures manmade...

Fan Liyuan,

Fan Liyuan

Chinese company Jiangsu Yingyang Nonwoven Machinery, established in 1993,...

Mr Hartmann Huth, Trevira GmbH

Mr Hartmann Huth
Trevira GmbH

Trevira GmbH is an innovative European manufacturer of high-value branded...

Marten Alkhagen, Swerea IVF AB

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Michaela Griggs & Peggy Schulz, Barco Uniforms

Michaela Griggs & Peggy Schulz
Barco Uniforms

Founded in 1929, Barco Uniforms started as an apparel company for beauty...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Bani Batra,

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Silvia Venturini Fendi, Fendi s.r.l

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Follow us on instagram

Follow

Follow Fibre2Fashion On


Advanced Search