Bestseller launches new outlet in Mumbai, offers three in-house brands

10 Nov '10

2 min read

Bestseller – the Denmark-based fashion house has started a new outlet in Mumbai, wherein it is providing three of its internal brands – Jack & Jones, Vero Moda and ONLY. The new outlet extends over an area of 15,000 sq.ft covering three floors and is located on Linking Road.

According to Vineet Gautam – the country head of the Bestseller Retail India, the design of the outlet resembles the design of high-street European outlets having spacious as well as neat and clean fronts.

He emphasized that the outlet has been designed to offer the buyers a global shopping experience. He added that the edifice and the shop have been designed by international designers. It took two years to complete the work. Things used in the outlet have been imported from Europe and each brand has been given a special brand identity and value.

While speaking about the future plans of the company, he said that the company intends to possess 200 EBOs by the end of 2012. The main objective of the company is to make its presence known in each market where the buyers are likely to continue their purchase in the coming three years and to offer them the most recent global fashion in an entirely global setting.

Fibre2fashion News Desk-India

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