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Sara Lee promotes George Chappelle as SVP

01 Jul '05
3 min read

Brand products manufacturer Sara Lee Corporation BOD has elected George Chappelle a senior vice president of the corporation and Kees Gielen and Aldo Uva, each to vice president of the corporation, effective immediately.

George Chappelle, 44, who joined the company as chief information officer earlier this month, reports to L.M. (Theo) de Kool, executive vice president, and chief financial and administrative officer of Sara Lee Corporation.

Prior to Sara Lee, Chappelle was vice president/chief information officer at H.J. Heinz Company. Before that, he served in a variety of management positions of increasing responsibility at the ABB Group, headquartered in Zurich, Switzerland, and The Gillette Company. Chappelle also has held positions with Polaroid, Beth Israel Hospital and Post-Tron Corporation.

Chappelle received his bachelor's degree in computer science from Westfield State College in Westfield, Mass., and his master's degree in applied management from Lesley College, based in Cambridge, Mass.

Kees Gielen was recently named program director of process improvement to excellence, a change program to build a culture of continuous process improvement throughout the company. He reports to L.M. (Theo) de Kool. Gielen, 46, joined Sara Lee in 1997 as chief financial officer of Sara Lee Household and Body Care Netherlands.

In 2000, he left the company to serve as financial director of Leen Bakker, a division of Blokker Holding,and then rejoined Sara Lee in 2002 as chief financial officer for Sara Lee Household and Body Care. Prior to his current position, Gielen served as chief financial officer for Sara Lee Branded Apparel. He began his career as an auditor at KPMG and later served in financial management positions in Unilever's European operations before joining Sara Lee.

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