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Your go-to source for news, anytime, anywhere! Insightful industry information from the textile, apparel & fashion world with our news app
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Drexel Professor to address Black Friday & beyond
23 Nov '07
1 min read
A Drexel University marketing professor, Stanley A. Kligman, is available to address the factors that will define shopping this holiday season, which kicks off on Black Friday.
Kligman can comment on the buying behaviors of shoppers and why some target early season sales while others wait to purchase gifts until the 11th hour.
Kligman can discuss:
• Whether Black Friday will be more, less or as profitable compared with last year
• Which Greater Philadelphia retailers stand to draw the most shoppers
• Why online shopping is expected to continue to grow this season compared with last
• What the hot gifts for children and adults are, from Wii and Webkinz to iPod and Zune.
Kligman can comment on the buying behaviors of shoppers and why some target early season sales while others wait to purchase gifts until the 11th hour.
Kligman can discuss:
• Whether Black Friday will be more, less or as profitable compared with last year
• Which Greater Philadelphia retailers stand to draw the most shoppers
• Why online shopping is expected to continue to grow this season compared with last
• What the hot gifts for children and adults are, from Wii and Webkinz to iPod and Zune.
Drexel University
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