The two companies are dedicated to preparing tomorrow’s leaders in industries like footwear and apparel. Together, Yellowbrick and Pensole will help learners identify their ideal industry role and, in the process, enable major brands to reach the innovative, under-the-radar talent needed to elevate their businesses, the companies said in a joint release.
“There’s no question that there’s an immediate need for more diversity in our industry — this is where the greatest creativity comes from and it’s a value that both Pensole and Yellowbrick share," said D’Wayne Edwards, founder of Pensole. "By joining forces, we’re able to reach a greater number of people who are passionate about sneaker and streetwear culture and we can find ways to funnel talent into the industry.”
Through this partnership, Yellowbrick will encourage its community to explore Pensole’s selective, regionally focused, in-person programmes. Pensole, in turn, will guide applicants who might benefit from a bird’s-eye view of these industries through Yellowbrick’s comprehensive online programmes. Taken together, aspiring learners will discover the right pathway for them — no matter their location, industry knowledge or skill level — and expose talent to the best learning resources and employment opportunities available.
“Our goal has always been to help the next generation discover career paths that align to their passions and aptitude, and Pensole shares that same goal in the footwear and apparel industries," said Rob Kingyens, president and CEO of Yellowbrick. "By working together, we’re increasing access and opportunity for the undiscovered talent that employers in these growing industries are actively seeking to fill new roles."
Fibre2Fashion News Desk (JL)