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Premier fashion house Jerasia plans to open 3 more outlets

14 Jun '05
1 min read

Leading producer and seller of fashion apparel and accessories Jerasia Capital Bhd, announced that it plans to open at least three additional retail outlets by the end of this, two of this will be MNG outlets in the Klang Valley.

Datuk Yap Fung Kong, Group Managing Director informed that each of this stores would worth around RM1 million to establish. MNG usually costs more, as it is larger in size – nearly 4,000 sq feet.

Jerasia has also successfully launched its own brands such as Charlie, LadyLike and Milani - and company is looking forward to focus more on marketing, advertising and promotions.

Jerasia has earned the positive impact of international labels including MNG, Naf Naf and Calvin Klein on the market, informed Deputy chairman Dr Yong Yuan Tan.

Tan added that the company has the benefit of learning from the international labels, however it does not export them yet, it will be a natural progression once we strengthen the labels.

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