Two new contributors join Netherlands' ZDHC Foundation

Through these private label brands, Nordstrom can directly influence change in working conditions and environmental sustainability within the industry. Nordstrom knows that customers want to feel good about the products they buy, which is why Nordstrom has laid out goals for all Nordstrom Made brands to help shape a positive, inclusive, and sustainable future. By 2025 among other goals, the company aims to use sustainably sourced raw materials for 50 per cent of Nordstrom Made products made primarily of cotton, polyester, or cellulosic fabrics and disclose traceability to the factory for 90 per cent of Nordstrom Made products, the company said in a press release.

Proklean Technologies, headquartered in Chennai, India, brings groundbreaking green chemistry-based solutions to the industry. By producing well-performing, environmentally sustainable products, Proklean seeks to dispel the myth that green products do not deliver. At Proklean, sustainability is not a strategy, it stands at the very core of the company. Proklean wants to make the world a better place for future generations and aims to do this by producing sustainable products and by urging its users to adopt sustainable practices. By joining the ZDHC Foundation’s Roadmap to Zero Programme, Proklean aims to make a wider impact on the industry with its work and philosophy.

‍“Proklean's mission is to help users conserve critical natural resources and reduce pollution. By joining the ZDHC community, we would like to contribute towards making a better tomorrow,” Karun Tyagi, head of strategic business unit, Textiles & EHS.

Fibre2Fashion News Desk (RR)