HK's METABRGE metaverse retail shop buys land on 3 digital platforms

18 Feb '22

2 min read

Pic: METABRGE/Twitter

METABRGE, a company bridging the gap between the physical world and digital realities, has become the first metaverse retail shop to buy land on the three largest metaverse platforms: Decentraland, Cryptovoxels and The Sandbox. METABRGE aims to construct its virtual retail shops according to each platform's individual building requirements.

Within its retail shops, METABRGE plans to create its own digital wearables in addition to collaborating with top fashion brands to drop the new wearables for users from Web 3.0 to dress their virtual characters within the metaverse. The company will also aid brands in designing and creating digital branded products and have them registered on the blockchain as Non-Fungible Tokens (NFTs) that will double as NFT wearables for the metaverse, the company said in a statement.

"With the NFT space having experienced a breakout year as third-quarter sales reached $10.7 billion, we believe that it is just getting started as industries beyond digital art are tapping into the potential of NFTs," said Benny So, head of communications for METABRGE. "The fashion industry is providing the latest example of this as fashion juggernauts, such as Dolce and Gabbana, have begun creating wearable, digital collectibles and selling them for astronomical prices. We at METABRGE saw the opportunity to help trending fashion brands capitalise on and join in on this by aiding in creating curated NFT wearable designs and providing a virtual space to sell these collections."

Fibre2Fashion News Desk (KD)