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Global fashion brands to showcase at Junior's Fashion Week
Mar '18
Global fashion brands to showcase at Junior
After a stunning showcase of spring-summer 2018 collection in Chandigarh, Junior’s Fashion Week (JFW) is now heading to Chennai, where its runway event will showcase spring-summer 2018 collections of USPA Kids, Marks & Spencer, The Children’s Place, Flying Machine Boys, and ELL—the newest addition to the family of brands associated with JFW.

No exception to JFW’s customary tradition of associating with international and global brands, the Chennai Runway showcase would be held on March 18, 2018, at The Westin Hotel, Chennai. The event will be preceded by a workshop helmed and moderated by experts who will imbue participating Juniors’ with poise and grace.

Inspired by Indigo hues, Hawaiian beaches and Old Glory, the SS18 collection by U.S. Polo Assn. Kids is a fitting clothing range for the experimenting and unafraid young minds. With trendy designs on comfortable fabrics crafted in the form of trousers, shirts, polo t-shirts, and shorts, U.S. Polo Assn. Kids has it all to ensure that the kids find their perfect fit all year round.

The Children’s Place has curated a new collection of everyday casuals and stylish dressy outfits have everything for the entire family. Dresses, skirts, and add-ons are blooming with tropical botanicals and extra girly details (like embroidery & lace). For the boys, the conversational graphics, cool prints, beachy pastels with neon pops and waves of indigo are washing over button-downs, polos, and shorts.

When talking about comfort, Marks & Spencer needs a mandatory mention. Marks & Spencer Girls’ wear has romantic bohemian influences with seasonal trend details such as ruffles, smocking, floral prints in a palette of cornflower and pale jade shades, together with palest Melba and bright pink highlights. The M&S Boys’ wear is inspired by the still strong athleisure trend popular among young adults—vibrant clean colours, technical fabrics, underpinned by a sports aesthetic.

The latest spring-summer collection from Flying Machine Boys is all about cool and trendy styles. Inspired by some of the signature designs of Flying Machine, the SS18 collection has infused these designs with catchy, contemporary trends in children’s fashion.

ELL Kids will present a captivating SS 2018 collection at the Chennai event. From regal sherwanis to embellished flowy gowns to floral floor-length gowns, ELL Kids has heightened the couture standards with its classic selection of hues and subtle prints.

A juggernaut platform across the realms of fashion and lifestyle industry, JFW Runway event would be attended by HNI buyers, influential mothers, notable media channels and representatives of leading fashion houses and the likes. (RKS)

Fibre2Fashion News Desk – India

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