Intimate Lingereie Asia is the new show created from Asia Adult Expo. The Intimate Lingerie Asia (ILA) this year will be held in corporate with Asia Adult Expo (AAE), on 17-19 August in Venetian Macao.
Intimate Lingerie Asia is the first International erotic lingerie trade show in Asia. It is a professional showcase of adult lifestyle combining trade and brand building function. Lingerie has always been a core element in the women's pleasure market. It plays a major part in any erotic outlet, in stores or online.
Lingerie has always been a core part of Asia Adult Expo, and it took up to 30% of total exhibit area last year. However, 90% of trade visitors showed interests in lingerie, which resulted in a very good response for lingerie exhibitors in the show.
As a show positioned as a high-class lingerie show, ILA aims to build up a bigger trade and marketing platform customized for lingerie brands, manufacturers and other products which matches theme of being sexy with lifestyle. This part of the show would be absorbing the original group of lingerie buyers visiting AAE, and would further attract buyers from all over the world who concentrated solely on lingerie business.