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Lefaso to launch promotional programs in footwear

31
Mar '07
Vietnam Leather & Fashion Footwear Association (Lefaso) reports that it plans to launch 11 promotional programs within industry during 2007 in a bid to accelerate both production and trading capacity of industry.

Of all the programs, seven would focus on market survey and participation in international trade fairs in US, Japan, Germany, Australia and New Zealand.

In addition, the association would join hands with international and domestic organizations in all related areas of the industry to develope consultancy for model designing, products diversification, capacity improvement and promoting and advertising domestic enterprises in international market via mass media etc.

Lefaso also planned to strengthen cooperation with similar organizations of countries to set up strong networks of footwear.

Fibre2fashion News Desk - Vietnam


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