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Beiersdorf aims for consistent development in skin-beauty care

26
Apr '07
The Beiersdorf AG's Annual General Meeting took place on Thursday, April 26, 2007, in the Congress Centrum in Hamburg. After the opening speech by Dieter Ammer, Chairman of the Supervisory Board, CEO Thomas-B.

Quaas, gave a report on the annual and consolidated financial statements for 2006, together with the joint management report of Beiersdorf AG and the Group.

Further more, he commented on the individual items of the agenda of the Annual General Meeting and outlined the expectations for 2007 and Beiersdorf's future business development.

He especially reported on the initial successes of the Consumer Business Strategy, which was unveiled in November 2005.

“On this sound basis, we are continuing to push ahead with creating the requirements to ensure our success in the future. In doing so, we are attempting to strike a firm balance between growth, the quality of growth, the refocusing of key processes including restructuring, and improving our results."

"This means that, on the one hand we remain committed to continuity, but on the other we are aiming at healthy further development, coupled with speed, focus and consistency."

"We have occupied the right topics in the growth market of skin and beauty care. And our efforts will of course focus on our customers, the consumers.”

The speech by Thomas-B. Quaas also dealt with the Beiersdorf anniversary: "Beiersdorf AG has been synonymous with skin and beauty care expertise for 125 years. World-renowned brands, 17,000 employees at more than 150 locations and the best results in the Company's history in 2006 – these are just some of the high points of a unique history that began in 1882 in a small pharmacy in a residential neighborhood in Hamburg."

Beiersdorf AG


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