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Experts jointly vow to revive pashmina exports

May '07
Elite industry delegates gathered in Lalitpur, Kathmandu Valley, for the inaugural function of the 7th Annual General Meeting (AGM) of Nepal Pashmina Industry Association (NPIA) and discussed the steep fall in exports of pashmina products.

The present officials expressed deep concern and insisted on immediate solution to revive this trade.

Minister for Industry, Commerce and Supplies, Rajendra Mahato, stated, "Quality control is a precondition to promote the pashmina industry that once enjoyed high repute in the international market. It's the entrepreneurs who are primarily responsible for this."

He stressed that the manufacturers needed to be innovative and distinct to survive the global competition. NPIA should develop new brands and promised complete support to patent the collective trademarks.

Kush Kumar Joshi, Second Vice President of the Federation of Nepalese Chambers of Commerce and Industry also backed Mahato and said, "The entrepreneurs should pay attention to quality control, branding and patenting to create a niche in pashmina business."

Mahato further vowed to hold talks with major players of the industry to understand their requirements, analyze legal policies and implement the necessary changes.

National Planning Commission member Dr. Posh Raj Pandey explained that the main reason for decline in exports was unhealthy competition among enterprises. He added, “Meanwhile, the government failed to address the anomalies besetting the industry. On the other hand, the genuine entrepreneurs failed to understand market dynamism; they were unable to diversify products and explore new markets."

NPIA has also organised a two-day exclusive pashmina sample design exhibition cum sale at the Himalayan Hotel that was inaugurated by Minister Mahato. The event displays over 150 creations, each priced around Rs5,000.

The AGM also elected an 11-member executive committee headed by Shankar Prasad Pandeya.

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