Formation of Luxury Design Group

04 Aug '08

4 min read

For the past ten months, Friedmann has worked closely with ELLE DÉCOR Editor-in-Chief Margaret Russell and former VP/Publisher Dan Ragone to achieve the magazine's outstanding momentum. As VP, Group Marketing reporting to SVP, ELLE Group Publisher Director Carol Smith, Friedmann helped guide ELLE through 5 consecutive years of growth in both advertising and circulation.

She has directed myriad innovative marketing programs including the groundbreaking partnership between ELLE and BRAVO's Project Runway. Prior to joining ELLE in May 2002, Friedmann served as vice president, Corporate Marketing for Hachette Filipacchi Media U.S., overseeing the research, corporate creative services and integrated marketing departments.

Before joining Hachette Filipacchi Media U.S., Friedmann served as group marketing director of Miller Publishing; vice president, marketing at Time Inc.'s Parenting Group; marketing director at Star magazine; and various promotion positions at USA Today, Food & Wine, Architectural Digest, Bon Appetit and New West magazines.

ELLE DECOR, led by Editor-in-Chief Margaret Russell, is fashion for the home, inspiring worldly, creative tastemakers to express their personal style in every area of life. First to recognize the relationship between fashion and interiors as facets of individual style, ELLE DECOR inspires its readers with laid-back luxury, stylishly accessorized settings and well-dressed rooms.

Metropolitan Home, headed by Editor-in-Chief Donna Warner, is the only completely modern design magazine that combines affluence with an urban mindset. The editors believe that the timeless quality of superior design goes beyond fads to resonate and engage a powerful audience who identify with the modern approach to life.

Hachette Filipacchi Media U.S. enthusiast brands and targeted media products reach nearly 60 million consumers through magazines, online and mobile content. The company's editorial hallmarks are trusted expert content along with independent product testing.

Hachette Filipacchi Media U.S.

More Textiles News - United States Of America...