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Home / Knowledge / News / Textiles / Bragada Luxury launches new premium mattress line
Bragada Luxury launches new premium mattress line
24
Sep '08
Bragada Luxury Mattress Inc launched its brand-new line of beds made from the company's proprietary MemoryTEMP viscoelastic material.

The White Diamond Collection will join the company's Classic Collection, Luxury Collection and Ultra Luxury Collection lines of premium mattresses.

In addition to the White Diamond Collection, Bragada is also introducing new mattresses to its existing lines. The Classic Collection will now include the Sage, Bragada's newest introductory model.

Bragada's Luxury Collection will now consist of the all-new Tiffany, Westbrook and Alexandria mattresses. All feature Bragada's new Shenergy cover, shown in medical studies to provide anionic energy revitalization, improve back and neck discomfort and have a positive impact on physiological conditions, including nervousness and heart rhythm irregularities. And the new Bragada Luxury Collection beds are made from MemoryTEMP with Bragada's MagicMiddle support system.

Discerning shoppers will find what they're looking for in Bragada's White Diamond Collection. The line's Regency, Vivaldi and Chateau mattresses all feature Bragada's proprietary higher density, ventilated, eco-friendly HD-MemoryTEMP viscoelastic material, which provides the ultimate in body-contouring support.

Customers who purchase beds from the White Diamond Collection will enjoy full-body pressure relief, increased circulation, lowered skin temperature while sleeping and proper spinal alignment all adding up to reduced back and neck pain and a deeper, more restful night's sleep.

“We are thrilled to introduce the White Diamond Collection,” said Vincent Simmons, president of Bragada. “Bragada has paid close attention to every detail to create the finest mattresses available.”

Those details include the MagicMiddle lumbar support, along with Bragada's Max-EDGE support system, which lends stability and prevents sagging.

Bragada's 100% natural latex foam support system offers unparalleled support, and all three White Diamond beds feature hand-sewn, 100% silk covers.

To make shopping for luxury mattresses easier, Bragada has updated its Web site with simplified navigation and a comparison tool that allows consumers to view features and benefits of different models at a glance.

“With nine brand-new mattresses at many different prices, Bragada now offers a luxury bed for every budget,” Simmons explained. “And with a modern, more functional Web site, it has never been easier to purchase a Bragada luxury mattress.”

Bragada Luxury Mattress Inc


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