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POIVRE BLANC is a new bluesign trademark user

23
Nov '09
bluesign technologies ag announces that Poivre Blanc, France, is a new bluesign trademark user. Poivre Blanc hence joins a circle of leading brand companies which have decided to adopt the bluesign standard.

Poivre Blanc now has a tool at its disposal to easily manage “Environment, Health and Safety” (EHS) issues along their supply chain.

Consumers and NGOs are more and more calling for environmentally friendly production methods, non-hazardous products and more in-depth knowledge about the manufacturing processes. Recurring ecological scandals and product recalls have shaken the consumer's trust in the textile industry and prove existing solutions to be nominally effective.

However, proactively managing all environmental aspects during production will be crucial for future success.

Poivre Blanc has realized that besides price and performance of their products, aspects like consumer safety and sustainable production become more and more important. However, Poivre Blanc also admits to neither have the competence nor the manpower to address EHS issues across the entire supply chain on its own. With the bluesign standard they now have a powerful tool to meet the highest EHS criteria.

The bluesign standard tackles the problem at its roots. Instead of focusing on finished product testing, all input streams – from raw materials, to chemical components, to water and energy resources – are analyzed with a sophisticated «Input Stream Management» process. Prior to production, every component is assessed and receives a rating based on its ecotoxicological impact eliminating potentially harmful substances before production even begins.

The bluesign standard is built around five principles: Resource productivity, consumer safety, air emission, water emission and occupational health and safety. It focuses on protecting consumers and reducing the environmental impact by minimising waste and emissions and by reducing resource usage.

It designed to provide solutions concerning EHS on all levels. The strength in this approach is that it links together suppliers, manufacturers, retailers and brands to jointly reduce the environmental footprint and to foster a healthy, responsible textile industry.

A key aspect of the bluesign standard is never to compromise on product functionality, quality or design. Consequently it is in some instances, for the reason of performance requirements, inevitable to use specific intelligent chemistry. In those cases it is fundamental to properly manage the manufacturing process that also includes the use of smart process controls and end-of pipe solutions to protect the people in the supply chain and the environment.

bluesign technologies ag


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