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Trade fair organizer Messe Frankfurt to expand its operations

15
Mar '10
Mr. Michael von Zitzewitz, Chairman Messe Frankfurt GmbH
Messe Frankfurt GmbH, Germany's largest trade fair company with strong global footprints announced that India will be a key focus market for its global operations.

Mr. Michael von Zitzewitz, Chairman Messe Frankfurt GmbH said, „The Indian market has evolved and B2B trade fairs have become a platform for the trade fraternity to do business. India is a key market in the global map of Messe Frankfurt and we see considerable growth potential here.” He added, "India is a very important and significant market for Messe Frankfurt. Indian economy is growing significantly faster than many other countries. That is the reason why we have identified India as a growth engine for Messe Frankfurt.”

Unveiling the company,s plans for the Indian market Mr.Wolfgang Marzin, incoming Chairman and Member of the Board, Messe Frankfurt GmbH said, “We are looking at expanding our operations across various sectors besides textiles, textile technology and beauty where we are the leaders in India. The company expects India to contribute to a significant percentage of its revenues from Asia.”

He stated, “India emerged as the 2nd largest exhibiting nation among 139 countries at Frankfurt Fairs - with more than 2,500 Indian manufacturers and scores of visitors, being present every year. This reflects the growing global reach of the Indian companies and the demand for the Indian manufacturers in the global scenario. He added, “Messe Frankfurt now endeavors to bring the global business community closer to the Indian market by having more international fairs in the country, which will bring Indian and Global businesses together.”

Messe Frankfurt has key properties in India Heimtextil, Beauty World. The company is looking a further growth and consolidation of these existing trade fairs besides looking at introducing new trade fairs in India. Ms. Shammi Nagpal, Regional Director Asia Pacific said, “The success of Heimtextil in India and Beauty World in 2009 despite the slowdown is a reflection of the trust and value that Messe Frankfurt brings to the business community. “

In 2008, Messe Frankfurt organized more than 102 trade fairs, of which more than half took place outside Germany and four were in India. The trade fairs organized by Messe Frankfurt lead the world in the consumer goods, textiles, architecture, technology and design as well as automotive technology sectors. In India the company will target new sectors like security, machinery, garments and the music industry further adding to Beauty World 2010 and Hem Textile 2010 will be held in October in Mumbai.

Messe Frankfurt GmbH


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